The Tim Ferriss Show

By Tim Ferriss: Bestselling Author, Human Guinea Pig

#343: Seth Godin on How to Say “No,” Market Like a Professional, and Win at Life

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Published November 01, 2018 3:22pm

Seth Godin (@thisissethsblog, seths.blog) is the author of 18 bestselling books that have been translated into more than 35 languages. He was inducted into the Direct Marketing Hall of Fame in 2013 and has founded several companies, including Yoyodyne and Squidoo. His blog (which you can find by typing “Seth” into Google) is one of the most popular in the world.

Seth writes about marketing, strategic quitting, leadership, the way ideas spread, and challenging the status quo in all areas.

His books include Linchpin, Tribes, The Dip, and Purple Cow, among others, and Seth’s newest book is This Is Mar...

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