8 upvotes, 1 direct replies (showing 1)
View submission: The web redesign, CSS, and mod tools
Depends who you think your customers are. Last I checked Reddit was claiming to be a platform for creating communities, so that would make their customers community creators, aka mods.
Believing this requires being deliberately obtuse. Anybody could very trivially realize that there simply aren't enough mods to generate the income they bring in, and therefore mods can't possibly be their customers.
Mods are volunteers for a for-profit corporation, nothing more. In it's most basic form, we're donating our labor in order to make reddit more profitable and attractive to customers, for no benefit of our own. Mods aren't customers or products, they're unpaid workers.
Comment by dakta at 26/04/2017 at 03:00 UTC
4 upvotes, 0 direct replies
there simply aren't enough mods to generate the income they bring in, and therefore mods can't possibly be their customers
Mods don't bring in advertising revenue. Mods bring in users who bring in advertising revenue. There's nothing obtuse about it. How much of Reddit's growth is actually attributable to mod actions is unknowable. It's certainly not zero, and it's certainly not the whole thing.