By Cal Newport
Published July 19, 2021 6:00am
In this episode, podcast maven Jordan Harbinger joins me for a collaborative deep dive on the topic of podcasting. We take a close look at the current state of this technology, including a look at specific numbers: How much money are people making? How many people are making that money? Why is SMARTLESS worth $20 million a year to Amazon?
We then tackle the future of the industry. Will independent audio-only podcasting as we know it today still be around in 5 years, or is this just a step toward a radical new configuration of the media landscape? (I h...