The Knowledge Project with Shane Parrish

By Farnam Street

The Architecture of Scale: Building a $200m Business | David Segal

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Published April 16, 2024 12:00am

From a single storefront to a $200M enterprise, David Segal reveals the sophisticated frameworks behind building a category-defining business.

Learn the counterintuitive principles that separate exceptional operators from average founders, including the hidden challenges of success and the strategic tension between working in versus on your business.

A look into the mind of a builder who has mastered both the science of operations and the art of scale. And watch in real-time as he does it again with Firebelly Tea.

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