Digital Planet

By BBC World Service

Gamification – does making things fun work?

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Published September 20, 2022 3:00pm

Do you track your physical activity on your phone, count your daily steps, or how many calories you’ve burnt? Perhaps you are learning a new language using an app or have performance-related leaderboards at work? All these things are part of gamification – making everyday tasks more fun. But is all this gameplay good for us and is there actually any evidence that it works? Digital Planet this week explores the phenomenon of gamification with guests Adrian Hon, the CEO and founder of the games developer Six to Start and co-creator of one of the world’s most popular gamifi...

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