The new old thing - Conformity, nostalgia and 5G at the Mobile World Congress

2017-03-07 07:04:57

More black rectangles made their debut in Barcelona

A SEA of sameness. A veteran of the Mobile World Congress (MWC), Ben Wood of

CCS Insight, a consultancy, was not expecting much from the mobile industry s

main trade show this week in Barcelona. As one product launch followed another,

it was easy to lose track. Whether it was LG, Huawei or Wiko, they all showed

off yet more black rectangles with slightly varying specifications.

Another reminder of the smartphone business s maturity was that the most

talked-about new device was the Nokia 3310 feature phone (pictured), an updated

version of a phone first made 17 years ago. With limited internet connectivity,

it appeals partly as a digital detox , said Arto Nummela, chief executive of

HMD Global, a Finnish startup with ex-Nokia executives which licenses the

brand.

The mobile industry is far from done in terms of genuinely new products. But

the action has moved to parts of the business that do not lend themselves to

splashy events and massive crowds (the tent erected by Huawei, a Chinese maker

of all sorts of telecoms gear, to launch its new P10 smartphone was huge, but

hundreds were still left waiting outside). Most innovation in the next ten

years will happen in the telecoms network rather than in devices, predicts John

Delaney of IDC, a market-research firm.

For now the industry is gearing up for the next generation of wireless

technology, 5G . In time for MWC the International Telecommunication Union, a

UN agency, agreed on the specifications for 5G: speeds must be up to 20

gigabits per second, enough to download a movie in a few blinks of an eye. At

the show, makers of networking gear, such as Samsung, announced products for

the first 5G networks. These are expected to launch in 2018, mostly in South

Korea and in Japan, where the new wireless technology is expected to be shown

off during the Tokyo Olympic Games in 2020.

Much still needs to be invented to make 5G a reality. Mobile carriers will, for

instance, have to rejig their networks to make them more like a computing

cloud . The idea is that network operators, just like providers of computing

power, should be able to cook up new telecoms services within seconds. One

technique is called slicing , meaning phone networks can be divided up to

serve different purposes, such as providing superfast connectivity for

self-driving cars or reliably hooking up connected devices as part of the

Internet of Things.

Mobile innovation is not doomed to be hidden in the network. But you will have

to look more closely to spot it. In Barcelona fingerprint readers appeared in

smartphones costing less than $100. If these move to even cheaper devices, it

would be a boon to people in developing countries who could easily authenticate

themselves online. Another development was that 360-degree cameras are becoming

smaller and cheaper. The matchbox-sized Giroptic iO, which attaches to a

smartphone, costs $260. Expect another dimension of selfies, which some already

call surroundies , and, inevitably, new sorts of selfie sticks.

This article appeared in the Business section of the print edition under the

headline "The new old thing"