Fitness flip-flops: What's behind this sandal fad?

2011-06-10 10:33:08

Model wearing FitFlops Fitness flip-flops put a spring in your step, but your

legs and bottom too?

A craze for flip-flops that supposedly help people lose weight and improve

muscle tone has prompted Marks and Spencer to launch their own range. But is

there evidence behind the fad?

It seems too good to be true. Footwear that started life on the beach has now

been designed to help tone and trim your legs and bum every step you take.

High demand for the fitness flip-flops has prompted Marks and Spencer to jump

on the bandwagon and launch its own version. It is the first High Street

version, with a High Street price tag. But are they really an easy solution to

toning up?

The original version, FitFlop, was launched in June 2007 and has sold over 10

million pairs. Sports footwear companies like Reebok soon followed suit and

introduced their own ranges.

Makers say the sandals are designed to destabilise the foot slightly and force

the legs to work harder by engaging muscles for a longer period of time with

each step.

But there has been much discussion over the efficacy of the "gym in a shoe"

everywhere from Facebook to the Mumsnet chat forum.

Start Quote

You are not going to get fit wearing a pair of flip-flops

End Quote David Castle, Running Fitness magazine

The company behind FitFlops points to its own research. It suggests the sandals

help increase leg and bottom muscle activity by up to 30%, absorb more shock

than a normal shoe (up to 22%) and help your joints. But while conducted by

Salford University, the research was conducted on a sample of just 20 women.

The company also points to 100-plus testimonials on its website.

Marks and Spencer says its own fitness flip-flops are based on independent

research conducted by Dr Stefan Grau, an expert in biomechanics at the

University of Turbingen in Germany, one of Europe's leading sports science

universities. While it was not conducted specifically for the retailer, Dr Grau

has endorsed its new range.

According to the scientist, walking barefoot means the foot rolls more than in

shoes, so wearing shoes which simulate this means the foot flexes more and in

turn "works harder" and increases muscle activity. His study was based on 600

subjects.

Foot specialists say the fitness flip-flops are obviously better than the

average flip-flop. This is because they are slightly elevated and are shock

absorbent, says Michael O'Neill, consultant podiatrist at St Margaret's

Hospital in Windsor and spokesman for the Society of Chiropodists and

Podiatrists.

Raised heartbeat

But he adds that they are "the best of a bad bunch" and not as good for you as

a pair of trainers. Those with conditions such as flat feet should avoid them

completely, he adds.

Podiatrist Lorraine Jones says she sees a lot of injuries from people who wear

flat shoes, like flip-flops. She agrees that compared with them, fitness

fit-flops are good because of the cushioning and the strap over the foot could

help control excessive motion in the mid-foot.

"If someone has excessive motion in the mid-foot that isn't controlled they

could suffer tissue damage or heel or calf pain," she says.

Diagram of FitFlop

But, she says she doesn't know anyone who has worn them who would say they have

given them a "gorgeous bum or legs".

"It depends in which context you wear them. If it is a shortcut to getting a

great bum and thighs, or if you are buying them with the aim of improving your

muscle tone, then you are buying them for the wrong reasons.

"You might be better putting on a pair of trainers and striding out for a long

walk, or getting on your bike. You have a better chance of toning up in a short

space of time."

Chunky sole

The whole idea that fitness can be meaningfully promoted by footwear choice

rather than lifestyle change is also questioned by some sports experts.

David Castle, editor of Running Fitness magazine, says fitness flip-flops are

not going to give you the endorphin high of exercise - or the results.

"I don't doubt the claims, but people really shouldn't consider these shoes as

an alternative to a proper run or gym workout.

Flip-flops Traditional flip-flops give the foot little support

"You are not going to get fit wearing a pair of flip-flops - not in the truest

sense of the word. They aren't going to raise your heartbeat because they won't

improve your aerobic fitness. If you wear a pair for four months and then try

and run a marathon you are not going to have the fitness you need to run that

marathon."

While the fit-flops may boast cutting edge technology, when it comes to the

style stakes they get the thumbs down from some - despite having appeared in

Vogue.

"They are the comfiest-ever sandal - think of wearing a sofa on your feet - but

they can hardly be called cutting edge fashion," says Angela Kennedy, style

director of Woman and Home magazine and reluctant fitness flip-flop fan.

"By virtue of their chunky sole they focus on creating a much heavier look on

the feet which makes it really hard to balance out clothes wise.

"I love them for comfort and wear them when I'm on my feet all day on a hard

studio floor, or walking long distances, but do find them hard to style up and

have to think carefully about what to wear with them."