If you want your product to sell, you need to make sure it's visible online. That's where [digital shelf](https://paxcom.ai/blog/profitable-drivers-of-ecommerce-digital-shelf-analytics/) performance comes in. By following a few simple best practices, you can ensure that your product is easy to find and hard to forget. Here are five of the best ways to improve your digital shelf performance.

1. Make sure your product is easy to find.

If potential customers can't find your product, they can't buy it. That's why it's important to optimize your product listings for both search engines and shoppers. Use relevant keywords in your title and description, and make sure your product photos are clear and eye-catching.

2. Offer competitive pricing.

No one likes to overpay for a product, so it's important to make sure your pricing is in line with the competition. Use price comparison tools to see what other sellers are offering, and adjust your prices accordingly. You don't want to undersell yourself, but you also don't want to be too high priced and lose potential customers.

3. Provide detailed product information.

When shoppers are looking at products online, they can't pick them up and examine them like they would in a store. That's why it's important to provide as much detail as possible in your product listings. Include information about materials, dimensions, weight, color, etc., so shoppers know exactly what they're getting before they make a purchase.

4. Offer multiple shipping options.

Different shoppers have different shipping preferences, so it's important to offer a variety of shipping options. Some shoppers prefer faster shipping times, even if it costs more, while others are more concerned with keeping shipping costs low. Offering multiple shipping options gives shoppers the flexibility to choose the option that best suits their needs.

5. Optimize for mobile devices.

More and more shoppers are using mobile devices like phones and tablets to do their shopping online. If your product listings aren't optimized for mobile devices, you could be losing out on potential sales. Make sure your product photos are sized properly for smaller screens, and that your text is easy to read on a mobile device. By following these simple tips, you can improve your digital shelf performance and make sure your products are selling like hotcakes!

Conclusion:

Digital shelf performance is crucial if you want your products to sell online—and who doesn't? By following a few simple best practices, you can ensure that potential customers can easily find and purchase your products. So what are you waiting for? Get out there and start optimizing!