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Privacy Needs Anonymity

2023-02-22

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When you send a message to a friend on Facebook, Google, or other big messaging services, the company running the service often claims not to be able to read the contents of your messages. For the most part, I actually believe that to be true. But these days, they don't need to.

Suppose you send a message to your friend via the Facebook Messenger app. If Facebook are telling the truth, they don't know what you actually said to your friend. But they do know, among other things:

This information is all considered metadata by tech companies, so for purposes of analysis, they're considered fair game and are collected without restriction.

Multiply this metadata across every single message you send to your friend or receive from him. Then multiply that across every single person with whom you ever have a conversation on Facebook. And finally, multiply that across every single platform that collects this kind of information, with or without your consent or knowledge. With the aid of big data analysis and algorithms, that amount of metadata is enough to determine with well over 99% probability what the actual contents of any given message are, without ever needing to decrypt a packet. Facebook and Google already do this publicly.

If privacy is keeping data away from prying eyes, then one might define anonymity as keeping metadata away from prying eyes. Unfortunately, the computing resources at the disposal of big corporations and government agencies are so vast that it's now a trivial exercise to construct data from metadata, and vice versa.

This is why I strongly believe that privacy and anonymity can no longer exist independently. Privacy needs anonymity.

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[Last updated: 2023-02-22]