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Mozilla - Devil Incarnate

Sections:

Introduction

If you haven't been living under a rock for the last decade or so, you will at least know Mozilla as the developer of the popular Firefox web browser. Of course, if you've been reading this website a little, you'd guess that there is a darker story behind Mozilla. There is no bigger example of a corporation pretending to be your friend while being your worst enemy. And you don't have to dig too deep to prove it (but we will in this article!) - just get past the skin-deep veil of Mozilla's deception and you reveal a greedy, controlling, sneaky, deceptive, abusive, data hoarding, disempowering, doublespeaking, vile spawn of Satan. So what makes Mozilla different than Google, Microsoft and such? Well, it's the facade, of course; they campaign against all the sins they themselves partake in! And it is this facade which I will smash in this article, little by little...

Mozilla's pretend privacy

First, the facade - let me show you some quotes and article titles from Mozilla's website:

"Fast. Private. Fearless." (this is about Firefox)
"Your Privacy Focused Holiday Shopping Guide"
"Latest Firefox Rolls Out Enhanced Tracking Protection"
"When the Facebook breach was revealed, Mozilla had an immediate response – and a Firefox product to support user privacy."
"Individuals’ security and privacy on the internet are fundamental and must not be treated as optional."
"In our Webby-winning podcast, IRL, Veronica Belmont gets real about the online issues that affect our real lives, from privacy and filter..."

There is much, much more. That's not even considering the stuff inside their browser, such as the fake initiatives Do Not Track and Private Browsing. If you saw just these quotes, you'd think they must be some champions of privacy; nothing could be further from the truth, though. OK, now let's move on to the fun part - busting the facade! For that, we have to direct ourselves to their website privacy policy as well as general privacy policy:

Mozilla's privacy policy

We care about your privacy. When Mozilla (that's us) collects information about you, our Mozilla Privacy Policy describes how we handle that information.

They are shameless - still trying to keep up the facade even when the same document refutes it later.

We may also use cookies, device information and IP addresses, along with clear GIFs, cookies and third party services [...]

Clear GIFs - that's a common tactic of trackers - the same trackers that Mozilla proudly speaks out against! And then the "third party services" - so they now recruit others to spy on you as well. Moving along, Mozilla now has its own analytics service:

Mozilla Glean, our first-party telemetry and analytics platform.

I don't know when they've installed it, but you'd think they did it because they wanted to ditch Google Analytics, which is what many other sites do. But no; in their quest for as much data collection as possible, they still have that:

Google Analytics, which places a cookie on your device, to obtain metrics on how users engage with our websites. This helps us to improve site content.

Anyway, let's continue:

Mozilla has implemented third-party technology, Google’s Invisible reCAPTCHA [...]

Google is one of the most anti-privacy companies that exist; and here Mozilla is allying with them - proving they are made of the same mold. The really vile thing here is that since the captcha is invisible, you will have your data collected by Google and you won't even know it's happening. Okay, let's move on to the regular privacy policy, which describes how the data gets used:

Your privacy is an important factor that Mozilla (that's us) considers in the development of each of our products and services.

Still continuing the pretense? Anyway, let's check out the section "when do we share your information with others?"

For processing or providing products and services to you, but only if those entities receiving your information are contractually obligated to handle the data in ways that are approved by Mozilla.

So, Mozilla is sending your information around to some unknown "entities" - but it's fine, since they are obligated to handle the data in a way that Mozilla has approved (does that fill you with confidence after reading the above quotes?).

When we are fulfilling our mission of being open. We sometimes release information to make our products better and foster an open web, but when we do so, we will remove your personal information and try to disclose it in a way that minimizes the risk of you being re-identified.

So, https://invidious.baczek.me/watch?v=akup9CMW5ec you "release information", but it's fine since you "minimize the risk" of me being identified? Well, "minimize" means it's still not zero, so fuck off with that excuse.

When we believe it is necessary to prevent harm to you or someone else.

That can mean absolutely anything. So just expect your information to be thrown around for any reason! Hey, it gets even worse:

If our organizational structure or status changes (if we undergo a restructuring, are acquired, or go bankrupt) we may pass your information to a successor or affiliate.

Not even death is a barrier for the spy masters. Also check this:

We also don't want your personal information for any longer than we need it, so we only keep it long enough to do what we collected it for. Once we don't need it, we take steps to destroy it unless we are required by law to keep it longer.

Can they be anymore vague? There is no mention of a specific timeframe, so we're left to guess just how long they keep your data for. And seeing how much regard (read: zero) Mozilla has so far shown for your privacy, we can safely assume it's longer rather than shorter. And lol at the "we take steps" - why not just say "we destroy it" if you actually do so? You'd only say "we take steps" if you don't intend to actually finish the job. Holy shit, Mozilla just can't stop mocking its users. How did they earn their reputation as the good guys at all? Okay, now take a deep breath, and prepare for something even worse - the Firefox privacy policy:

Firefox privacy policy

That’s why we build Firefox, and all our products, to give you greater control over the information you share online and the information you share with us. We strive to collect only what we need to improve Firefox for everyone.

Still lying I see. Okay, now - the section is very long, and I don't want to bore you to death here, so I will just list the general data that FF collects, straight from the horse's mouth: "Interaction data", "location data", "webpage data for Snippets", "webpage data for Pocket recommendations", "technical data for updates", "technical data for Add-ons blocklist", " webpage and technical data to Google's SafeBrowsing service", "webpage and technical data to Certificate Authorities", "crash reports", "campaign and referral data", "search suggestions", "Firefox Accounts data", "Synced data", "Screenshot uploads", "Addon search queries"...and I've skipped much of it anyway. There probably isn't a single piece of software collecting more data by default than Mozilla Firefox; at least I - having tested all web browsers in existence - haven't seen one.

"Lean data" is yet another fraud

I only recently learned Mozilla has this page (https://www.mozilla.org/en-US/about/policy/lean-data/) - but it has actually been around since 2016. Anyway, here is where Mozilla tries to justify data collection if it's "lean". Of course, "lean" is redefined in an Orwellian way to where it's not really "lean" anymore:

Multiple organizations may have access to parts of your data, causing a larger digital footprint than expected.

And why must "multiple organizations" have access to our data at all? Why not just keep it to yourself, instead of throwing it around wherever?

Most sign-up forms ask for first and last name. A valid reason to have this data might be to increase email open rates through customized emails. An equally valuable alternative—that minimizes risk—would be to collect first name only.

And why not go all the way and not ask for the names at all? Pseudonyms are enough - really. Many people in the age of the Internet are more attached to their pseudonyms than their "real" (government-assigned) names. This excuse of "email open rates" is actually really fucking stupid. The receiver will open an email they care about, and won't if they don't. Names don't come into play at all.

Sometimes you need data indefinitely.

Why? Why? Fucking why? This isn't "lean" at all! This is a whale that has eaten the entire ocean and still tries to pretend it's a beautiful and agile shark. Again, the point of this page is only one: to redefine "lean" in a way that makes Mozilla seem like a privacy supporter. To complain about "fat" data collection but then give fake solutions that don't really make it "lean". For example, check another page (https://www.mozilla.org/en-US/about/policy/lean-data/engage-users/) from the "Lean data" series:

Give people choices and control over their data. They will trust and respect your brand more when you do.

Not needed if you just don't collect it. And for Moz, the way to do this is to just provide a bunch of opt-outs. Some of which require you to make accounts...on different services :D - "Some Mozilla.org pages use clear GIFs which communicate with DoubleClick to understand the effectiveness of our advertising campaigns; you can control personalized ads from DoubleClick in Google's ad settings (you will be prompted to sign into your Google Account)". What if someone doesn't want to deal with Google at all? Mozilla does not provide this option and calls that "Lean data". What a joke. Don't lecture others about privacy if you can't do it yourself.

An effective policy tells people what data you collect, who you share it with, and how you handle it.

And it's easier to do this the less data you collect. Mozilla's website privacy policy is 1385 words long, while RiseUp's (entire) privacy policy is only 733 words long - and actually much more detailed. This is what happens when you just don't collect much - there's no need to write a dissertation (e.g the entire third party sharing section can be skipped, since RiseUp doesn't do that). And if you add Mozilla's regular privacy policy, you end up with over 2000 words together. And they have a few more separate policies if you want to torture yourself further - totaling probably over 5000 words if I had to guess. But that's not all - they say this in their policies:

Use of the Invisible reCAPTCHA is governed by the Google Privacy Policy and Terms of Use.

Ha-ha. More thousands added to the pile. And this is supposed to be "Lean data"?! How is it in any way "lean" to force someone to read someone else's privacy policy before visiting your website? Another shameless fraud. How much can Mozilla abuse everyone before they finally figure out it's a villain? Holy shit.

Firefox account - the master spy tool

Taken straight out of the Google / Microsoft playbook, where one account gives you access to many different "services". But because it's one, it connects everything you do together (or builds a profile) that much easier. I couldn't log in from Pale Moon, which was expected, I guess. Funnily, the confirmation email they send you has links with a bunch of &utm= style tracking. So the disaster starts before you've even logged in. Anyway, the new Firefox privacy policy has some info about Account privacy:

Your email address is sent to our email vendor, Acoustic

Why does Mozilla even need an "email vendor"? It seems they just can't stop throwing user data at random targets. Let's learn more about Acoustic, though.

Acoustic. Here for the marketers.

Okay, that's enough. They needed that really big font to make it absolutely clear who they are here for - and it's not the users. Since I'm not a "marketer" I guess I have nothing to stay around here for, so let's move back to the FF account privacy policy:

Interaction data: We receive data such as your visits to the Firefox Accounts website, dashboards and menu preferences, what products and services you use in connection with your Firefox Account, and your interactions with our emails and SMS messages. We use this to understand your use of our products and services and to send you more useful Firefox Account Tips and in-product messages.

Haha. I told you they're going to build a profile of all your activity :D

Technical data: To display which devices are synced to your Firefox Account and for security functionality, we store your device operating system, browser and version, timestamp, locale, and the same information for devices connected to your account. If you use your Firefox Account to log into other websites or services (such as AMO or Pocket), we receive the timestamp of those log-ins.

What you do and when, all beautifully stored together. Master Google would be proud! And remember, that the FF Account gives access to Pocket - so they know what you really like to read, and when. Relay gives them access to your emails, as well as which websites you want to anonymize yourself from. And the VPN...well, we all know what that does. Look, not even Google runs a VPN. Not even the botnet master has access to all your browsing history. Mozilla really is worse! BTW, there is one really funny thing inside the account ToS that I just have to mention:

We may suspend or terminate your access to the Services at any time for any reason, including [...] our provision of the Services to you is no longer commercially viable.

The fuck? If you stop bringing them profit, you're gone. They really said that! To me, this is a roundabout admission that your data is being sold. And if it's not worth much (for whatever reason), then you get kicked out.

Hey, I am so used at this point to just shitting on Mozilla whenever they execute yet another violation. But when I take a step back to look at it all from afar, I am absolutely shocked at the extent of it. It is like we have this digital Godzilla walking around, destroying everything - and no one cares, or they even think it's cool. I could get lost in the emotions, but it's time to work, and expose the illusion since no one else dares to.

Hidden tracking with link shorteners

Go to Mozilla's Twitter and click any post e.g this one (https://nitter.snopyta.org/mozilla/status/1618612978944774145#m). The link to the article (the "foundation.mozilla.org" part) pretends to be a full link but is actually just a shortening ("mzl.la"+an arbitrary string), where you cannot see directly where you'll be going (an evil in itself). But why does Mozilla do something like this, specifically? If you actually click the shortened link, your address bar will contain something like this: "https://foundation.mozilla.org/en/blog/alexa-help-me-which-smart-speaker-has-the-best-privacy/?utm_source=twitter&utm_medium=social&utm_content=1689999999". So, Mozilla will know where you came from and what you clicked to get to the final destination. None of the utm parameters are necessary for any actual functionality except to let Mozilla follow you around. And you cannot know the final destination contains those parameters because Mozilla doesn't let that be seen thanks to their evil shield - showing a purposeful plan to deceive. How vile is that? The corporation that speaks so strongly against tracking and has built its entire reputation on that issue, actually tracks you through every single one of their Twitter posts (and probably other social media, too - but I'm not bothering to check) and attempts to hide it.

Anti-privacy nonsense backfires

It's January 13, 2022, and a terrible bug has struck our favorite web browser, Mozilla Firefox. Whenever anyone ran it, it stole 100% of their CPU cycles - affecting all versions. Why did this happen? From what I've been able to discern, some of the unsolicited requests (Firefox Data Collection and others) Firefox makes at launch connected to servers that screwed up their HTTP3 implementation. Most of the comments that provided solutions (disabling telemetry / HTTP3 or installing an adblocker) have been hidden (censored). This situation proves not only that Mozilla's staff is incompetent, but that they also hate the users since they hide workarounds for their fuckups and still won't disable telemetry by default, which causes them in the first place. Anyway, let's explode some other myths about Mozilla:

Freedom is slavery

"Individuals must have the ability to shape the internet and their own experiences on it."
"Firefox Puts You in Control of Your Online Life"
"We created Firefox to give people choice and control of their Web experience and we’re always adding more ways to personalize your Firefox."
"Celebrating Choice, Control and Independence On the Web"
"Ten years ago, we made Firefox to keep the Internet in each of our hands — to create choice and put you in control of your life online."

History of anti-control

To get a big picture view of this one, it's necessary to go back in history quite some time. Let's put the Settings menus of Firefox 17 and 63 side by side:

checl images on mirror

As we can see, the trend has been to remove options - so less control for the user, contrary to the claims of Mozilla. But these are pretty minor - wait until you see the really vile things. In version 23 (which came out in 2013), Mozilla removed the ability to disable JavaScript from the Settings menu. Now, you could say "just use an addon to handle JS permissions!" and I agree - but that is no reason to remove the option for the people who want it. And there is another problem - Firefox does not allow installing unsigned extensions anymore! Here is the history of this:

See the slippery slope? First it was just a warning, then disabling unsigned extensions by default but letting you enable them; and finally removing the option to install the addons without Mozilla's approval completely. Firefox will also disable any unsigned addons you might already have. The "Choice, Control and Independence" is truly off the charts...Just imagine - one day it might decide to disable your AdBlocks and NoScripts - and there will be nothing you can do whatsoever. This might be coming sooner than expected. Mozilla's new addon blocking process literally starts with a section called Security Over Choice, which was not in the old one. So, they have now provided us with a direct, undeniable admission that your choice doesn't matter. Thanks, Mozilla! The criteria for a "hard block" were also way expanded - I think we can expect a wave of addons (that Mozilla doesn't like) to get buried soon.

UPDATE: Aaaand literally the next day my predictions came true: all Firefox addons have been disabled due to an expired certificate. And so, people got silently hit with stuff like this when turning their "private and secure" browser on. It was only a matter of time until Mozilla's extension prison backfired, and it did so spectacularly. Though the BugZilla comments were already predictably closed, they will not be able to contain the armageddon this time, no matter how much PR they spew. The whole /r/firefox front page is filled with threads about this, with many people moving to Chrome-based browsers. Hacker News is also booming. Tech sites are running with the news too. The funny thing is, the whole point of the extension prison was allegedly to increase security - and yet today, all security addons got disabled because of it! Shows how freedom always has to trump over security or it ends up in a disaster like this. RIP Mozilla, you won't be missed. And let's use this as a reminder that evil eventually loses not only in cartoons! With this out of the way, let's list some other anti-choice decisions Firefox has made before moving on to the most vile one:

From Firefox version 28 on you cannot disable images from the Preferences menu anymore. 44 has removed the option to "Ask you every time" if you want to allow a website to store cookies. 52 brings a PulseAudio requirement to play sound on Linux - even though the ALSA code is there even now, so the decision was made entirely to remove user choice. 57 no longer supports XUL addons. Since version 60, Firefox does not allow deleting specific cookies anymore - only all of them for a chosen website. 68 removes yet another option - disabling multiprocess. It seems they even plan their anti-control changes two versions ahead, because the removal of userchrome.css customization is coming in 69.

XUL deprecation

The XUL issue is really important and requires further elaboration. With version 57, Mozilla decided to end XUL support and replace it with the gimped WebExtensions which they knew would kill many addons (the others would have to be rewritten). If you check out Mozilla's site, you will see that the vast majority of functionality available for XUL addons can't be done with WebExtensions. It is actually really tough to find relevant information (as in, not Mozilla's propaganda) about this; we have to hunt down addon developers unhappy with the change, such as Classic Theme Restorer's dev. Check out these quotes:

WebExtensions will never do everything XPCOM does, so feature parity is not a goal. Some top add-ons can’t be completely ported (DownThemAll and Firebug come to mind) and we’re accepting that risk.

So, Mozilla doesn't care that some addons considered essential by their numerous users will die. Nice "choice" and "control" they've got there.

pretty much all the APIs that it makes sense to implement have been done. What remains is undocumented, deprecated or we've thought not worth bothering with (we could be wrong).

According to Mozilla, some functionality isn't worth bothering with. All that "control and independence" probably overwhelmed them. And the most important and revealing quote:

The only reason why CTR does not work in Firefox 57+ is Mozillas decision to take away add-ons almighty power over the browser, not because add-on features are incompatible to modern techniques or Firefox 57+ in general. A simple CSS loader would allow over 80% of CTfRs features to be available for Firefox 57+. This is proven by all userChrome.css/userContent.css tweaks available here (https://github.com/Aris-t2/CustomCSSforFx/).

So, Mozilla not only doesn't care about user choice and the other slogans it spews - but is actively working against them. "Spawn of Satan" wasn't an exaggeration! Another good resource for WebExtension information is DownThemAll's site. This topic is so extensive I have barely scratched the surface - and the developers of the killed addons explored it way better than I could - so read those links I've provided if you want to know more. For now, let's move on to the last - and perhaps the most disgusting - anti-control scheme of Mozilla:

Forced updates

Yes, you saw it right! There is no way to disable auto-updates since version 63! The option has even been removed from the dumpster known as about:config. Therefore, Firefox will at least check for updates (privacy issue) and graciously let you decide whether to install them. But it remains to be seen if that's still available in the versions to come; remember, the trend is towards less user choice. So it is quite likely that you will soon be completely at the mercy of Mozilla in regards to the software you run on "your" computer - unless you stick with an ancient Firefox version, or switch browsers (the sane choice).

But the updates themselves are not even the worst thing about them. The bigger issue is that they frequently change settings you've set up for yourself. So, Mozilla knows better what your Firefox preferences should be than you do. Their bugzilla page is full of these intrusions being reported. For example changing the order of extension buttons, removing bookmarks, bookmarks again, removing pinned tabs, reenabling of the Pocket spyware, deactivating addons, and many, many others including on their support site and elsewhere. Of course, not all of these can be proven to be malicious, but some - like the Pocket thing - seem very likely. And regardless, a changed setting is a changed setting, and takes away user control - which is what this section is all about.

Bypassing proxy settings

From https://www.bleepingcomputer.com/news/security/mozilla-blocks-malicious-add-ons-installed-by-455k-firefox-users/:

Starting with Firefox 91.1, Firefox now includes changes to fall back to direct connections when Firefox makes an important request (such as those for updates) via a proxy configuration that fails. Ensuring these requests are completed successfully helps us deliver the latest important updates and protections to our users.

Yes, this means that, even if you've configured your Firefox to use TOR, and that fails to connect, auto-updates will still be executed in the clear. How malicious. This also means that mitmproxy - my favorite method for fishing out unsolicited requests - is not guaranteed to catch them all anymore (unless using proxychains). I suspect Mozilla will soon bring in more requests that they consider "important" enough to ignore the users' wishes and bypass the proxy.

Supporting censorship

On January 8, 2021, Donald Trump (then president of USA) was banned from Twitter. Mozilla - of course - immediately jumped to defend the ban, almost as if they were already prepared. Anyway - since this has wider implications than just Trump - let us analyze their blogpost:

The title "We need more than deplatforming" already shows that they do support kicking out undesirables, but that (they think) we need to do even more to control the discourse effectively. Before we move on to the actual quotes, let's realize what this means. The only way to censor in the manner Mozilla thinks is appropriate, is by relying on the so-called Big Tech - the same Big Tech which Mozilla has pretended to rally against! The elephant in the room is this:

Turn on by default the tools to amplify factual voices over disinformation.

They want to algorithmically decide which content is allowed to be posted, and which isn't. This is especially relevant in the context of the fake pandemic, during which the whole world has been enslaved exactly thanks to the propagation of the "factual voices" over the so-called "disinformation". The "disinformation" here includes mentioning the factual harm done by COVID vaccines or even proven alternative treatments for COVID itself. So, Mozilla supports a world where people are harmed without being able to defend themselves.

These are actions the platforms can and should commit to today. The answer is not to do away with the internet, but to build a better one that can withstand and gird against these types of challenges.

As I said earlier, the only platforms that can do so are those that have enough resources to develop and implement algorithms that will check every comment posted there against their criteria for "disinformation". Which just happen to be the Big Tech that Mozilla allegedly hates (but in reality is apart of them). Anyway, let's analyze another one of their blogposts.

In short, Mozilla is really bothered that YouTube's recommendation algorithm brings up conspiracy theory or anti-LGBTQ videos. So bothered that they even want to create laws to combat the issue. Fortunately, that won't be necessary as YouTube already has policies against hate and conspiracy theories. What Mozilla - then - wants, is even more control over allowable content than YouTube already provides. And since they are in bed with Google (and Twitter, Facebook, Microsoft...) they will surely get their wish. All of this has been planned with full knowledge of all the participants involved, including the pretense that Mozilla is the David fighting against the transgressions of the Big Tech Goliath. And what The Hydra wants, is full control of what you can say, do , and even think.

Cucking to Manifest V3

Manifest V3 is a new set of internals governing how browser extensions will work, that was envisioned by Google in 2018. It was supposed to:

create stronger security, privacy, and performance guarantees

In practice, this of course means reducing what extensions are able to do:

More narrowly-scoped and declarative APIs, to decrease the need for overly-broad access and enable more performant implementation by the browser, while preserving important functionality

Here is what gorhill - the developer behind uBlock Origin and uMatrix - has had to say about it:

The fact that they are planning to remove a proper blocking webRequest API with no word of an equivalent replacement is a sign of intent, that is, reducing the level of user agency in their user agent (aka Google Chrome).

Many uBO features are still not available in the new system 4 years later:

One of the biggest issue at this point is the inability to implement the overview pane in the popup panel, thus also preventing the implementation of the advanced-user mode and the ability to point-and-click to set dynamic rules.
The no-large-media-elements feature can't be implemented as this requires to inspect response headers on the fly.
There is no concept of exception modifier filters in DNR, i.e. csp=/removeparam= exceptions cannot be accurately translated to DNR rules. For a specific example, all the removeparam= filter exceptions from AdGuard URL Tracking Protection, meant to override the main *$removeparam=utm_source filter, can't be converted to DNR.
Given that cosmetic filtering is declarative, it's not possible to have an element picker to create cosmetic filters.

In January 2024, Google will completely cease to host extensions made in the previous Manifest V2 system:

In January 2024, following the expiration of the Manifest V2 enterprise policy, the Chrome Web Store will remove all remaining Manifest V2 items from the store.

Even earlier, the ability to run them in the browser will be denied:

Starting in June in Chrome 115, Chrome may run experiments to turn off support for Manifest V2 extensions in all channels, including stable channel.

This is literally a repeat of what has happened during the switch from XUL to WebExtensions. And what is Mozilla's reaction?

In 2018, Chrome announced Manifest v3, followed by Microsoft adopting Chromium as the base for the new Edge browser. This means that support for MV3, by virtue of the combined share of Chromium-based browsers, will be a de facto standard for browser extensions in the foreseeable future.

Of course, they jumped from excitement at the opportunity to swallow the new "standard" Google has shat out. Let's realize it is considered a "standard" only because Google has decided so. And Mozilla won't dare to oppose their master. Though Mozilla pretends to keep the relevant functionality of the old API:

Mozilla will maintain support for blocking WebRequest in MV3. To maximize compatibility with other browsers, we will also ship support for declarativeNetRequest.

Anyone that's paying attention will know it's all a temporary part of their boiling frog controlled opposition scheme. Same tactic they've used to enforce extension signing back in the day. Hell, they pretty much admit that if you read between the lines:

We will continue to work with content blockers and other key consumers of this API to identify current and future alternatives where appropriate.

They will be trying to get adblock developers to move away from the powerful webRequest features to the gimped Manifest V3 ones. And slowly, the webRequest features will be deprecated more and more, and we'll end up with content blockers that are heavily restricted in their functioning. Another sentence that betrays where their true convictions lie:

Unfortunately, that power [for extensions to have access to more of the browser's functionality - addition mine] has also been used to harm users in a variety of ways.

Power is bad, because someone might hurt themselves by installing a "malicious" extension. AKA the standard Mozilla fare. This is despite the fact that Mozilla already has an addon review system that's supposed to prevent exactly that. As well as the reality on the ground, where websites keep hurting people with ads, tracking, viruses, long loading times, paywalls, cookie notices, Cloudflare, etc - and powerful extensions are the antidote for all of that. Why is Mozilla fine with those types of harm, but really bothered about the mostly imaginary harm of "malicious extensions"? It is obvious that extension safety is just an excuse to take away control from the users (in this case content blocking extensions are targeted specifically because The Hydra wants to control what you see, think, and do). Yet Mozilla is determined to keep the slavery train chugging along:

At the same time, we’ll be encouraging extensions to use models that don’t require permanent access to all websites, by making it easier to grant access for extensions with a narrow scope, or just temporarily. We are continuing to evaluate how to best handle cases, such as privacy and security extensions, that need the ability to intercept or affect all websites in order to fully protect our users.

How about stop fucking gimping extensions again, just because Google is doing so?! If Mozilla was really the people's company, they'd stand up to their master for once. They could do what Pale Moon did - which was to stick to the old standard (XUL; or in this case Manifest V2) forever. But of course Mozilla won't do that, because they can't.

People before profit?

"Mozilla makes browsers, apps, code and tools that put people before profit."
"Mozilla puts people over profit in everything we say, build and do."
"Motivated by creating public benefit versus commercial gains [...]"

Analyzing Mozilla's finances

It just so happened that as I was beginning to write this section, I visited Mozilla's site and this greeted me:

check images on mirror

So let's check out how Mozilla is actually financed - does it really need our donations? It seems Mozilla has made their financial report as hard to understand as possible - but let me try to make sense of it anyway:

In 2017, 96% of Mozilla's revenue came from "Royalties"; in 2016 - 97%. What are these "Royalties" made up of?

Mozilla has entered into contracts with search engine providers for royalties which expire through November 2020. Approximately 93% and 94% of Mozilla’s royalty revenues were derived from these contracts for 2017 and 2016, respectively, with receivables from these contracts representing approximately 75% and 79% of the December 31, 2017 and 2016 outstanding receivables.

97% from 93% is 90%; that is the percentage of 2017 income Mozilla gained from having certain search engines as defaults in Firefox. What were those search engines?

we decided that the default search providers would be Yahoo in the US, Baidu in China, Yandex in Russia, Belarus, Kazakhstan, Ukraine, and Turkey, and Google for the rest of the world.

Amazing, isn't it - 90% of Mozilla's income comes from having anti-privacy search engines as the defaults. Truly, thanks for putting "people over profit", Mozilla. There isn't much space left for donations to fill. I'm assuming they go under the "Contributions" section - that would mean donations made up a measly 1% of Mozilla's whole income in both 2016 and 17. According to Wikipedia, this situation is going back at least to 2005! So, their "we're funded by donations!" shtick is just a shameless lie and a ploy to fill their pockets as much as possible. It does not end at the search engines, of course - I had to hunt down an obscure wiki page to reveal these quotes:

Invest in sustainability to grow diversified revenues this year [...] Our goal is to strive to hit meaningful diversified revenue by December 2014 [...] After reviewing over a dozen revenue opportunities for Mozilla, we have isolated a few that we are pursuing this year.

OK, so they want money from another source - because 500 million $ from Google (and the others) just isn't enough for those greedy fucks. What are the ways they're going to get more?

Advertising in your browser

Tiles: There are a few opportunities that we plan go to market with in 2014 the first of which is to provide sponsored content on Firefox Tiles. Mindful of our values, we'll then evaluate the program and look to develop enhancements that benefit users and generate revenue.

Okay, so what is hiding behind those mysterious "tiles"? From https://blog.mozilla.org/advancingcontent/2014/02/11/publisher-transformation-with-users-at-the-center/:

Directory Tiles will instead suggest pre-packaged content for first-time users. Some of these tile placements will be from the Mozilla ecosystem, some will be popular websites in a given geographic location, and some will be sponsored content from hand-picked partners [...]

What this actually means is you will see advertisements anytime you open a New Tab page. The blog post mentions many times that this initiative "puts the users first" - hell, it's even in the title. So let's check out if that is actually true:

While we have not worked out the entire product roadmap, we are beginning to talk to content partners about the opportunity [...]

Oh, so you already ran to the advertisers to get them on board. How about talk to the fucking users first, if we're allegedly "at the center"? Anyway, it gets worse: On some obscure google group I hunted down this quote:

Darren's team looked at that, and realized that we could make this better for users and generate income for Mozilla if we were smart about it.

Anyway, they had to end this failure of a project just 8 months later, since it didn't bring in enough money. From https://blog.mozilla.org/advancingcontent/2015/12/04/advancing-content/:

Advertising in Firefox could be a great business, but it isn’t the right business for us at this time [...]

Okay, so you have to wade through a bunch of PR-bullshit before finding this gem of a quote. Directory Tiles were a business decision all along - and ending them was, as well. However, one failure isn't going to stop Mozilla from trying to shove ads down your throat to get rich (or richer than they already are):

Mozilla will continue to explore ways to bring a better balance to the advertising ecosystem

By the way, I've retested Firefox in 2023, and the Directory Tiles are back there. So, the removal of them was a tactical retreat executed probably because the opposition was too strong back then (the comments on the blogpost were overwhelmingly negative). But in the end, they couldn't give up abusing their users for money, so the ads are back in your New Tab page.

Pocket integration

The last quote from the above section was just PR-talk for "we'll find a way to make money from ads - just watch!" And it turns out they're back at it. Pocket is a service which allows you to "Save articles, videos and stories from any publication, page or app". Firefox has been integrated with it since 2015, and acquired it in the beginning of 2017 (for 30 million $, so they had to get it back somehow). And, thanks to "recommendations from Pocket", they've been able to resurrect Directory Tiles in another form.

They're indistinguishable at all from regular suggested tiles until you get to the bottom to see "Sponsored by Asana". Of course, these tiles are also tracking you - this is how Mozilla is earning money from them in the first place. Since it started this year, we will know how much when their financial report comes out, I guess. And when this becomes another project supposedly "improving the user's experience" that is ditched a few months later - it will again be shown as a purely business decision, not an user-centered one. I mean, let's be real here - they're working with advertisers; how can it be said that this is about the users? Did the users ask for ads in their New Tab pages? No? Then it's advertisers first, users second - refuting the "People before profit" slogan.

ProtonVPN partnership

Recently Mozilla has partnered with ProtonVPN - of course to keep you safe online. Actually, I'm impressed by them this time - it only took until the second paragraph to tell you it's about the money:

We believe that an innovative, vibrant, and sustainable Mozilla is critical to the future of the open Internet, and we plan to be here over the long haul. To do that with confidence we also need to have diverse sources of revenue.

Anyway, whenever you browse using a public Wifi, a ProtonVPN advertisement will appear.

Has Mozilla suddenly had a change of heart towards caring about the users' privacy? Doubtful - just read the first section again. Anyway, it takes a visit to ProtonVPN's blog to reveal the fact that:

These subscriptions will be billed directly by Mozilla and the majority of the revenue from these subscriptions will go to Mozilla, directly supporting Mozilla’s mission.

So the greedy fucks will take most of the money even though it's ProtonVPN that provides the actual service. If Mozilla cared so much about the users' privacy as they claim, they could just create their own VPN and give it away for free (they are surely rich enough to do that). But they cannot even stop including an avalanche of spyware into their flagship product - showing that it's about satisfying their endless greed instead of the user.

Mullvad partnership

Mullvad is one of the best - if not the absolute best - VPNs on the market in terms of data collection, payment options, servers, speed, etc. Mozilla's partnership with Proton has failed so I guess they had to find another victim. In July 2019, Mozilla has started running a frontend for Mullvad for twice the price and worse performance. Since it's using Mullvad for connections - but also connects to their own servers - it will be slower than Mullvad alone, by definition. More importantly, it adds the usual spyware on top of it that Mozilla is famous for:

Campaign and referral data. This helps Mozilla VPN understand the effectiveness of our marketing campaigns. Upon installation of the app, Mozilla may temporarily receive your IP address in addition to campaign data and referral data like what ad campaigns you engaged with and your operating system, device type, and operating system version. Mozilla shares this with Adjust, but we do not share or store your IP address. Read the documentation here.
Interaction data. Mozilla receives data about your interactions with Mozilla VPN, including when you log in and when you request the server list.

There's also the fact that the VPN requires a Firefox account (the perils of which are described here - https://digdeeper.neocities.org/articles/mozilla#account), that it's available only in certain countries, and that it only accepts payments from anti-privacy services ("Stripe, Apple, PayPal, or Google Pay"). Analyzed honestly, you have to admit that this is the worst VPN to have ever existed - seriously, try to find me a single commercial one that collects as much data or has all these other flaws. Mozilla is literally scamming people by inserting themselves as a middleman in front of a respected service, ruining it and charging twice the price (unless you pay for the whole year straight up, then the price per month is the same as Mullvad's). They do not even bother to mention that they are just a frontend to Mullvad on their main VPN page - you have to click the Privacy page. And yet, Mullvad has somehow agreed to this deal (bribes?). Still, it's obviously only a ploy for money since people do not gain any additional privacy by using their VPN (let me repeat, Mozilla's VPN has zero advantages over using Mullvad directly). If Mozilla respected the user, at least they'd have left Mullvad's great privacy untouched - but no, they just had to add a bunch of data collection. You'd be hard pressed to find such a horrible villain even in fiction.

Bribing distros to include spyware in their default settings

I am refering - of course - to the Linux Mint "partnership" which changed users' Firefox search engine from DuckDuckGo / Yahoo / StartPage to the spywaristic Google:

The default search engines no longer include Linux Mint search partners (Yahoo, DuckDuckGo…) but Mozilla search partners (Google, Amazon, Bing, DuckDuckGo, Ebay…)

Even if you have explicitly chosen the more private options, they will be burned with the new update, and Google's jaws will devour you:

No, these were core engines in the Linux Mint configuration. They no longer are present in the Mozilla version of Firefox. The default engine will switch to Google.

Though the Mint team gave excuses like "simplification in terms of maintenance and development", it is obvious big money was involved (they admit later it's a "commercial" partnership). So, Mozilla will pay you to ship Firefox with Mozilla's chosen settings, which include the spyware search engines and all the telemetry etc. To be honest, this is partially a FOSS issue, where projects eventually realize they need money and end up giving up their principles in order to gain it. But Mozilla still takes the blame for having bullshit default settings and bothering distros to include them, with the money working as the carrot and lawyers as the stick:

We can’t continue to keep using Mozilla’s trademarks and brand identity if they don’t agree with our changes.

Shady marketing

I've thought for a long time on how to structure this section (actually - the whole article!), since anything Mozilla touches is full of shady marketing - and I don't want to write an encyclopedia here! Maybe let's start with explaining how marketing actually works. Imagine Mozilla wanting to do something that they know their users will hate, so they recruit their public relations team to present the issue in a more positive way. Misdirection, confusion, replacing certain words with more acceptable ones, including a lot of "fluff talk" to bury the real relevant points, and even outright lying are some of the ways this is accomplished. Let's present some examples here, and hopefully you too will be able to unspin Mozilla's web of deception soon. We will take this post to the chopping block:

Blog post analysis

Introducing Extension Signing: A Safer Add-on Experience

Mission: make a walled garden of addons. Now how to get there? The blogpost starts with a title containing the buzzword "safety". This is supposed to "prepare" you in a certain way - you know, first impressions have an impact. Since people (usually) want safety, if you hit them with that right at the start, they will be more willing to lose some things in exchange. Of course, the marketing team will skip mentioning those at first - a title like "We will decide which addons you can use - for your safety!" would be a PR disaster.

This year will bring big changes for add-on development, changes that we believe are essential to safety and performance, but will require most add-ons to be updated to support them. I’ll start with extension signing, which will ship earlier, and cover other changes in an upcoming post.

"Safety" again. Repeat it until it sticks! And finally add another alleged benefit - "performance".

The Mozilla add-ons platform has traditionally been very open to developers. Not only are extensions capable of changing Firefox in radical and innovative ways, but developers are entirely free to distribute them on their own sites, not necessarily through AMO, Mozilla’s add-ons site. This gives developers great power and flexibility, but it also gives bad actors too much freedom to take advantage of our users.

Click here (https://developer.mozilla.org/en-US/docs/Mozilla/Add-ons/AMO/Policy/Reviews) if you want to analyze these guidelines; they are very long - the gist of it is: extension developers are complete slaves. Anyway, with this quote Mozilla reminds you that they have already dabbled into the addon slavery business, to get you ready for the cuffs getting tighter (the "Boiling Frog" strategy again):

Furthermore, malicious developers have devised ways to make their extensions harder to discover and harder to blocklist, making our jobs more difficult.

See? We've been trying so hard to protect your safety, but those damned malicious developers just keep bypassing all our schemes. Clearly, we need something better! So, the capability of imagined "enemies" is way overstated in order to get you to accept the "solution" easier.

We’re responsible for our add-ons ecosystem and we can’t sit idle as our users suffer due to bad add-ons.

Mozilla reminds you again that they're your friend, and want to save you from the suffering caused by freedom to install whatever extensions you want!

An easy solution would be to force all developers to distribute their extensions through AMO, like what Google does for Chrome extensions

Look, we could do it the wrong way - like those evil Google guys over there - but we're your friends! And then - with the reader already conditioned in several different ways - comes the reveal of the whole addon slavery system. I've skipped it since that part is pretty honest - and we're analyzing bad advertising here. Moving on...

One important improvement that signing brings about is that the extension install experience will be renewed and improved.

Our prison is pretty comfortable though, so don't worry about it! So, since you might be a little worried after knowing their "solution" - they've had to recondition you. Anyway, as usual with spinning the narrative - it's as much about what you've included as what you've skipped. And they've carefully avoided mentioning the fact that the browser isn't yours anymore - you don't decide which extensions can run in it - that's controlled by Mozilla now. This directly contradicts their stated mission, manifesto, and all the stuff about "independence and control" they keep spewing on their site. Fortunately, the users have spoken on the blogpost comments, and they realize what's up - which is the only good thing about this extension signing business. I hope they don't mind me quoting them:

The users have spoken

LuckyBastard wrote on March 12, 2015 at 4:52 am:

The end of freedom comes under the guise of safety. Thanks for the years of freedom, but I don’t need or want your “safety”. SELLOUTS!

Gary5 wrote on February 10, 2015 at 1:09 pm:

[...] Goodbye Firefox, it’s been a nice few years.

Mathieu wrote on February 11, 2015 at 7:35 am:

The problem is that Mozilla is gonna become the next Apple or Google, moderating away add-ons on subjective reasons. Even if you use the “do no evil” argument, it would be pointless, as it used to be Google’s argument.

Will wrote on February 11, 2015 at 5:04 pm:

Why is there this control-freak fetish going around these days? Apple and iOS, Microsoft and Modern, Chrome and their addons. Now Mozilla? Come on guys, don’t be so freaking unilateral.

Mike wrote on February 11, 2015 at 7:50 am:

Yeah, not being able to disable this is the nail in the coffin.

And many, many more. Surprised Mozilla didn't disable the comments there (like they usually do), knowing how freedom-hating they are. Was this a strategic decision or a moderation fuckup? Regardless, these should at least fill you with some hope; though there are also other comments which - unfortunately - show how some people have fallen hook, line and sinker for Mozilla's marketing. Anyway, time for a summary:

Summary

Okay, that's it for this blogpost. Now, you should be prepared to do the same kind of analysis elsewhere on Mozilla's site (and even other PR pieces, since Mozilla certainly isn't the only corporation using these tactics). Honestly, once you know the ways marketers use their gimmick, it's so transparent - like a magician pulling a rabbit out of the hat, or a cheap card trick - you will not be taken in anymore. A good way to test your capability to recognize PR-bullshit are the "advancing content" blogposts from the Freedom section.

Shitty developer attitude

Let's get straight to the meat of it. How do the developers respond when users challenge their terrible decisions? Let's look at the removal of JavaScript toggle first:

JavaScript toggle removal issue

Some clarifications: - This preference is still available in about:config.

Also known as "the dumpster" - where the dirty options you are not supposed to touch - go. Do you want to dumpster dive in order to change a basic browsing preference? This guy thinks you should.

- There are add-ons such as NoScript or SettingSanity that will do what you want with more easily accessible UI.

Again - according to their research - 65% of Firefox users do not use extensions. So they know very well the setting will be unchanged for most people. Why pretend otherwise then?

Turning JS off completely is the wrong security/usability tradeoff for the vast majority of users.

This guy thinks it's up to him to decide where you should put yourself on the security / usability spectrum.

The ability to shape your experience (including turning of JS) is offered in many different ways. Not everything needs to be in primary browser UI. We did not actually remove a choice, just reduced the visibility of that particular choice. That does not go against either of these principles in the manifesto.

I'm struggling to find words here to describe this utter contempt for the user. They just threw the most basic browser option into the dumpster, forced you to go in there if you want to find it, and then told you it's not that important and they did not take away your freedom. What's next? Having to recompile Firefox to be able to create a New Tab? That would be a "choice" too, according to this dev. Now look at how he replied to a person that didn't like their preferred setting getting changed, without their consent:

Note that if we removed the preference from the UI but left it disabled, this would make life really hard for non-expert users that accidentally changed this, because they're a lot less likely than you are to be able to find out where to change this back.

"We will change your settings for your own good, because you are too stupid to know what you want."

More generally, "add more dialog boxes/infobars" is practically never a solution.

This is in response to a guy that thought there should be a dialog box warning you that a setting has been changed upon update. So the dev thinks he can freely change your settings and does not need to inform you in any way. And, of course, there wouldn't need to be a dialog box if you just didn't touch the fucking setting!

Mikko and Blake, thank you for your support - keep on rocking the free web!

And then shamelessly suggesting Firefox supports your freedom.

Anyone else who would like to comment: please note that this change was not made lightly; if you believe you have convincing arguments against it or would like it changed, instead of posting here please post to the firefox-dev mailing list: https://wiki.mozilla.org/Firefox/firefox-dev

Well, you certainly don't have any convincing arguments for deleting the option to disable JavaScript. Stop sending your users to wherever the fuck (that list has a really shitty moderation policy, by the way) and actually address the issues! Of course this vermin would rather crawl back under the bed:

I believe at this point, there isn't much point in repeating the same objections that have been voiced previously (see also the points I made in comment 15), and considering some of the language used I will go ahead and restrict commenting to users with editbugs.

Complaining about the fucking language? How about your total disregard for the users' feedback, implying they are stupid, lying and shifting the blame? Now let's check out the PulseAudio requirement complaint, with another dev:

PulseAudio enforcement issue

First, let me tell you what this is even about (though it should be obvious from the title). Version 52 of Firefox had disabled the ability to play audio if you lacked the PulseAudio package installed in your system - even though the ALSA support code wasn't actually deleted. And of course, ALSA-only users were angry about it. What was Mozilla's response? Right at the start you are hit with censored comments.

If you're wondering, those comments are not at all offtopic, and the allegedly abusive one is simply in Russian. Anyway, the person responsible for the idea posted this:

What is preventing you from installing Pulse Audio?

Why should someone be required to install your preferred piece of software, just because you have arbitrarily decided to disable alternatives? When ALSA has worked perfectly for all these years, and the code is still in there, so nothing had to be done to keep having the support for it. This is nothing more than blaming the victim.

The issue is that people may forget that they're using ALSA and not know why their audio doesn't work.

Yeah, a person that chose to uninstall PulseAudio would surely forget that they did it. And the audio doesn't work because you disabled the fucking functionality!

If there are issues with Pulse Audio then please file them with steps to reproduce in a separate bug.

First, we force you to use a certain piece of software that breaks things if you want basic functionality in your browser, then expect you to do our jobs for us and fix its problems. Even single developers of software like ungoogled-chromium or Otter Browser give the user more respect - and this big corpo cannot muster basic human decency. Ethically, they should have either ensured the Pulse backend actually works properly, or keep the ALSA one available.

TL;DR We're trying to do what is best for Linux and Firefox, so please file bugs if you have Pulse Audio issues.

Why not do what is best for the people - allegedly part of Mozilla's mission? And again, relying on the users to fix your stuff - the same users who you've ignored when you created the problem in the first place...

You must be looking at different numbers to me. At the time of making the decision, only 3% of Linux users were mising Pulse Audio.

The source for those statistics is telemetry, which is unreliable, because people (or even distro maintainers) often disable it. One commenter said this:

I am just wondering if you are aware that Firefox telemetry is turned off by default in the version of Firefox supplied to Lubuntu users? Lubuntu does not provide PulseAudio by default, but relies on ALSA. Since Firefox is the default Lubuntu browser, this decision broke the default browser for all Lubuntu users, a significant number of users, globally.

Even if we took those statistics at face value, it would still be tens (maybe hundreds) of thousands of people. For whom Mozilla shamelessly and pointlessly disabled audio functionality in their browsers. Perfectly showcasing the hubris of their developers. Hey, later some big fish came in and said this:

This is a reminder that Bugzilla is our professional working environment, not a place to vent your displeasure.

Then closed the topic:

For the time being, however, I've elected to restricted comments on this bug to Bugzilla users with "editbugs" access.

So, Mozilla doesn't care about the users' opinions at all, even while breaking thousands of working systems. Now for something even more vile, let's check out how they treat actual long-time volunteers:

Long-time volunteer DISRESPECTED AND BANNED

I hope he won't mind me writing about him. Filipus Klutiero has been a Firefox user since 2003 and - as I understand it - a Mozilla volunteer since 2004 (his bugzilla account -https://bugzilla.mozilla.org/user_profile?user_id=112162- seems to support this). In 2016, he submitted a bug in which he dared to suggest that bugs should not be marked as RESOLVED and WONTFIX at the same time. This was enough to send the Mozilla bullies after him:

To put it another way, we have firmly decided that we do not view this report as a bug, and hence we will not be fixing it.
let me make this clear: we will NOT be making the change you suggest here, or in bug 1285748. there is nothing you can say that will alter that. pushing on this issue further may result in your account being disabled.

We're right, you're wrong, shut up or we will ban you. And they did:

unfortunately your activities here have left me with little choice but to disable your account. it's great that you're passionate about some things, but you have to pick your battles and stand down when given clear answers and resolutions.

"Stand down"! A fucking military term. Could they have been any more patronizing? Later he posted a report about all the issues he found with Mozilla's project to their governance mailing list. Let's see how they reacted. This is in response to the the above ban:

That said, a disabled account is typically a sign that someone was argumentative or abusive to the point where interacting with them was not being productive at all

By "argumentative" you mean he dared to challenge Mozilla's nonsense. And the actual abusers were the hyenas who first threatened him with a ban, and then finally executed it. Another person commenting on the ban:

When someone disagrees, pace down and come back to it later; don't keep working on them (or the issue) in frustration. From my observation failing to do this has contributed to a majority of bans on the Internet.

Disgusting blaming of the victim. Why not have the bullies pace down on their banhappy hands?

But just on the off chance that you really are missing something instead of being willfully obtuse

"Willfully obtuse". Now the insults are starting to fly. Who's the abuser here? And then this gem:

This is not a mailing list for disputing decisions made by bugzilla administrators.

What the fuck is it for, then? Again the dirty tactic of hiding under the cover instead of facing the issues. It should also be mentioned that Filipus submitted the report to another list as well, but it didn't appear there. The moral of the story is: there is nowhere to go if you want to complain about Mozilla's bullshit. You can read his take on the issue on his site (http://www.philippecloutier.com/blogpost79-Modestly-Moving-Away-from-a-Monstruously-Mad-Mozilla).

Summary

And those are the guys deciding what does or doesn't go into Firefox! I could cite many more examples, but the point should be clear by now. First, Mozilla makes a shitty anti-user decision, then disregards direct feedback (preferring unreliable telemetry), disrespects the users in many different ways, sends them to some other place if they still have a problem and finally closes the topic or even disables their accounts. Doesn't matter who you are, the hyenas will devour you regardless. But remember, Mozilla is your friend!

Refuting the manifesto

UPDATE August 2023: by the way, I failed to actually link to it (https://www.mozilla.org/en-US/about/manifesto/details/) for all this time. Well, there you go. It seems all the supportive links have disappeared somewhere along the way; I'm keeping the responses though. I guess Mozilla doesn't anymore think that they actually have to fulfill their manifesto principles with anything other than empty claims. Enjoy:

Principle 1

The internet is an integral part of modern life—a key component in education, communication, collaboration, business, entertainment and society as a whole.

That's obvious. And what about it? The "Learn More" section on the right contains some useless projects. I don't think I've ever seen someone bragging about his "Open Badges", for example. Even then, it seems these badges are centralized in Mozilla's database ("backpack"), so if Moz goes down, so do your badges. Anyway, for completeness' sake, let's check out the actual badges:

check mirror

Not very meaningful, are they? Needless to say I don't foresee a good future for this project. Then there is the "Explore how the web impacts science" thing. They could have just linked to SciHub if they really wanted to support science, instead of organizing some useless meetups. Wasted opportunity.

Principle 2

The internet is a global public resource that must remain open and accessible.

It is unknown what does Mozilla mean by "open". "Read about open internet policy initiatives and developments" links to this blog (https://blog.mozilla.org/netpolicy/), which contains posts such as:

The first two are still trying to work with advertisers (the enemies). Next two - with politicians (another group of enemies). And the last one is particularly dangerous, since "fighting disinformation" is just another way to call censorship. A cursory look at this blog reveals nothing useful there. If Mozilla really wanted to keep the web "open" (whatever that means) - they would do it alone, instead of relying on organizations that don't care about you. Like I am (hopefully!) doing here with this website. What about the other link, Explore how to help keep the web open? It contains mostly some useless tutorials and then:

check mirror

So, one part of Mozilla's "openness" is the focus on FOSS licenses, which are nice but they don't necessarily ensure quality software. See, FOSS can still be spyware, adware, lack customizability, have unnecessary features, etc. - and it just so happens that both Firefox and Thunderbird do suffer from those flaws. Neither do FOSS licenses ensure being open to user participation in the development - they might let you fix bugs, but try to get them to remove the Firefox spyware and count the seconds until you get told to fuck off (Forking doesn't work, you are always playing catch-up). Licensing shouldn't be a factor in a sane world anyway, since no closed source software should exist. The only justification for making your source code unavailable is to sell the binary later - therefore, if Mozilla wants an "open web" in the FOSS kind of way, they should work towards killing capitalism, since that is the source of the "closed practices". But of course, they are not going to do that - they are mostly funded by Google which obviously benefits from closed source software. They also work closely together with other corporations that also don't care about FOSS. But we don't need to dig that deep - Mozilla includes closed source components in their mobile browser, so they don't even care about FOSS absolutism themselves.

Principle 3

The internet must enrich the lives of individual human beings.

It already does without your "help", Mozilla. I mean, people can find information about whichever topic they want to. They can communicate with their friends from another continent. Watch movies, play online games, make websites...all without Mozilla's dubious initiatives. Like the Medic Mobile thing they link to, which would allegedly "connect remote communities to health care" through features like "scheduling maternal health visits" and "monitoring of medicine stock". Medicine has worked well enough without that stuff, so the usefulness of this is doubtful; regardless, Firefox OS is now dead, and the partnership with Medic Mobile was through it! So this initiative is already gone, and the only other one is Explore how the web works - and I doubt knowing that "enriches the lives of individual human beings". Hey, the learning subdomain is even dead now, so they clearly didn't think they are enriching people's lives that much. Nevermind, there are many tutorials about how the Web works available already, and have been way before Mozilla came along with their initiative.

Principle 4

Individuals’ security and privacy on the internet are fundamental and must not be treated as optional.

Mozilla's alleged privacy focus is refuted thoroughly in the first section of this article. What about security? Usually, that is a "buzzword" used to bait people into giving up their freedom - read the relevant section of this report, as well as the fake initiatives article, especially the last three sections of it. How about the stuff Mozilla links to on the side of the principle? Needless to say, it's the usual bullshit which has very little to do with real privacy - in fact it distracts from it. Just one example from the first link (https://www.mozilla.org/en-US/internet-health/privacy-security/):

User Control: Deciding who can collect your data
We should all be able to choose – with clarity and confidence – what information we share with what companies, understanding the tradeoffs we’re making when we do.
Right now, we all lack meaningful choice online – privacy policies are often miles long and hard to read, we don’t understand what information we’re sharing or when, and opting out is seldom on the menu.

Deciding who can collect my data? How about no one. Next paragraph is just the same shit - "what information we share with what companies"? Fucking none is the privacy-focused answer, instead of Mozilla's bullshit. And "opting out"? How about opting IN, which simply means not making data hoarding the default - exactly what a privacy-supporting organization would encourage - clearly not Mozilla.

Principle 5

Individuals must have the ability to shape the internet and their own experiences on it.

Refuted in section Freedom is slavery. And look at the kind of nonsense they link to on the side:

image of The worst burger

check mirror

Seriously? Burgers? That's supposed to teach HTML and CSS? Why not just link to a regular tutorial? Or even to Neocities, so people can actually put their sites up online? Regardless, this has nothing to do with "shaping the internet and their own experiences on it." The fact is that most people will not bother making their own sites, and even those that do will still browse others - so the "shaping the internet" is in deciding how those other pages will be displayed. And Mozilla absolutely hates the idea of letting the users control that, as described in the Freedom is slavery section.

Principle 6

The effectiveness of the internet as a public resource depends upon interoperability (protocols, data formats, content), innovation and decentralized participation worldwide.

Wonder what do they actually mean by "interoperability"? There's no need to guess anymore - they just tell us here (https://web.dev/interop-2022/). As usual, I was too forgiving originally:

The terms "compatibility" and "interoperability" are typically distinguished by browser vendors, where compat refers to site compat, and interop refers to two or more browsers behaving the same. In that terminology,this effort is about interoperability and so the project has aligned with that naming.

Remember when I said that Gecko and Blink might be merged eventually? Well, here's a step towards that. To Mozilla and its big corpo friends, "interoperability" means having all browsers work the same. And by all browsers they mean all of their browsers - "agreed on by representatives of three major browser implementations". This is yet another attempt of Mozilla to present something negative as a positive. Because - even though e.g the Wikipedia definition of "interoperability" includes "producing web pages viewable with nearly every device and browser" - Mozilla's Orwellian definition skips the small guy to focus only on big corpo abominations. What they want to do is to have a single set of web standards that only their own browsers can manage to implement, locking people inside their ecosystem. And since small dev teams can't even begin to follow all the new shit that's being pushed into standards every day, they are forced to base their projects on Gecko / Blink. Giving big corpos full control of the web, which is the goal of this "interoperability" scheme.

What about "innovation and decentralized participation"? Well, if we used the above definition of "interoperability", that would actually go against innovation and decentralization - since the standards themselves are centralized. Anytime they come up with a new HTML element, or a new meaning for an old one - it forces the browser devs to keep up. If enough webdevs start relying on these updated elements, older browsers will not display sites correctly, forcing the usage of a "modern" browser. Therefore, you can have either "interoperability" or "innovation and decentralization" - but Mozilla, shady as they are, tries to use as many positive-sounding buzzwords as possible to hypnotize people. They link to a Do Not Track page which is a fake privacy initiative - and it doesn't seem to have anything to do with innovation or decentralization anyway. How about Understand the web ecosystem? Is this where we finally find innovation or decentralization? Doesn't seem so if it doesn't teach people to actually create and deliver their own websites. Why don't they link to Neocities, IPFS or even the Tor Project? Since those actually support decentralization. But then we're talking about a corporation that's in bed with the heavily centralizing Google, so...

Principle 7

Free and open source software promotes the development of the internet as a public resource.

The openness issue has been covered in Principle 2.

Principle 8

Transparent community-based processes promote participation, accountability and trust.

They sure do, if they actually exist - which they clearly don't at Mozilla, as Filipus from the previous section unfortunately learned. Signing up for the linked governance forum seems to require a Google account, already discouraging many users from participating (those that don't want to bow down to the botnet master, at least). Of course, you can't just get in - it requires admin approval - "Once confirmation is received, your request will be held for approval by the list moderator." Last post has been written 15 days ago at the moment of me typing this, so not many people seem to be getting through. Even if you do manage to do so, there doesn't seem to be much you can affect there. For example this thread (https://groups.google.com/forum/#!topic/mozilla.governance/PmU3cnF2SOg) criticizing Mozilla's usage of Google Analytics - which was posted over a year ago - has been completely ignored. You also have an "opportunity" to "Volunteer with Mozilla"- which really means you do the dirty work of localization or organizing events, but still don't get to take part in the decision-making processes. Thus Mozilla - despite claims to the contrary - ends up being governed by a few people at the top.

Principle 9

Commercial involvement in the development of the internet brings many benefits; a balance between commercial profit and public benefit is critical.

What kind of "commercial involvement"? The advertisers and trackers you've worked with in many ways? Those bring absolutely no benefit and thus can fuck right off. In fact, this whole principle seems to be about easing people into accepting spying - they link to the Lightbeam Firefox extension, which shows you a nice live graph of all the trackers following you, but does not block any of them. If you've read the Shady marketing section, you should notice how the principle quickly changes from "commercial involvement" to "commercial profit" - read between the lines and you can see that the principle is hiding profit from ads and tracking behind "many benefits", which are of course never elaborated on.

Principle 10

Magnifying the public benefit aspects of the internet is an important goal, worthy of time, attention and commitment.

We all know the benefits of the Internet and don't need to be told about them. However, you, Mozilla, seem to be doing everything possible to destroy those - like all the stuff described in the sections about privacy and freedom. The most important benefit of the Internet is, of course, being able to read independent information - something alien from the world of TV and newspapers. Would you be surprised if I told you that Mozilla intends to kill that? They have this thing called Mozilla Information Trust Initiative (see the manipulation there?) which will allegedly "battle disinformation and fake news" - but around here, we call that censorship. They intend to use their own inventions "like Pocket, Focus, and Coral" to push certain stories and block others. By the way, that's the kind of thing I've predicted in the Technological slavery article, way before this was done by Mozilla - we will see if this gets used to control the narrative on issues such as GMOs, as I suspect (and fear) it will.

Mozilla's doublespeak

What would Mozilla do

...if they actually cared about the stuff they claim to?

Mozilla certainly has the resources to do all that and much more. There are already groups that provide much of it while being funded entirely by donations - such as Disroot, Autistici or RiseUp. Even Otter Browser - run by one guy - manages to have absolutely zero tracking, much more customizability (keyboard shortcuts!), and content blocking functionality by default. Mozilla, then, has no excuse whatsoever...except, of course, that they do not actually care about all the stuff they spew about, because:

Mozilla's Endgame

This is Mozilla's public image:

image of Matt Engarde looking innocent

This is how they really are:

image of Matt Engarde with an evil grin

This is them laughing in your face at the fact that you believed their nonsense:

image of Matt Engarde laughing

Don't mind me, I just needed an excuse to use these gifs. And you know the saying - "a picture is worth a thousand words". Anyway, why does Mozilla do what they do? And why do they pretend to do the opposite? To understand that, we will have to focus our attention on another video game - Deus Ex: Invisible War (a really good one, by the way - don't listen to the grumpy Deus Ex fans that didn't get exactly what they wanted from the sequel). The game had two factions you could do missions for - The World Trade Organization - the cold-hearted, rule-loving government guys; and The Order - rule-defying, nature loving, spiritual people. Of course it's obvious that different kinds of players would ally themselves with whichever faction is closer to their beliefs. And then, at the end of the game, it was revealed that both of these organizations were run by the same people.

I suspect you realize now where this is going. Mozilla is controlled opposition! In DX: IW, the Illuminati knew that many people would rebel against the WTO's rule, so they had to create a "good guy" The Order to oppose the "bad guy" WTO. This way, they would direct the opposition where they wanted them and prevent the loss of control. The exact same thing is happening here in the real world - Google (and Apple, Microsoft, etc...) are the "bad guys" - anti-privacy, anti-freedom, pro-centralization, caring about profit and ignoring the user; while Mozilla are the "good guys" pretending to oppose them but really following the same principles. Of course, they have to throw you a bone sometimes, such as "Do Not Track" - so the facade is kept and you don't totally rebel - but contributing little to any actual positive change.

This explains everything Mozilla does and doesn't - the focus on marketing, pretending to have a "mission", recruiting "Mozillians" to do their bidding. In fact, their tactics are similar to those of religious organizations (such as Invisible War's The Order!) - with repeating certain phrases like it was a freaking prayer (privacy, freedom, openness...) and having meetings and podcasts which could be considered the equivalent of churches. Except The Order could keep up the facade until the end of the game - they were truly believable. Mozilla - on the other hand - must think you're dumber than Invisible War's characters, since it's so much more obvious what they are doing. In addition to all the stuff I've written above, let us consider the more direct evidence:

Cloudflare partnership

Cloudflare is one of the biggest current Internet evils. What is Cloudflare? There is a great overview on this site (https://gitea.slowb.ro/dCF/deCloudflare/src/branch/master/readme/en.md):

It is the world’s largest MITM proxy(reverse proxy). It sits between you and origin webserver, acting like a border patrol agent. The origin webserver administrator allowed the agent to decide who can access to their “web property” and define “restricted area”.

So, if a site is sitting behind Cloudflare, you will be connecting to it before reaching your chosen destination, all while being unaware that all your information, including your passwords, is being decrypted and collected by a third-party on the fly. More than that, it can be used for censorship:

The operator of this CDN possesses great power. In a sense, they control what the end user ultimately sees.

This is just scratching the surface of the issues with CloudFlare. They are often blocking Tor, VPNs, doing invasive "browser checks", forcing people to solve recaptchas, installing tracking cookies, etc. I highly recommend reading through the above linked site. Anyway, let's check out how Mozilla ended up in bed with this company:

DNS over HTTPS

Mozilla has been planning to do include Cloudflare's DNS in Firefox by default for a long time, and it seems it's finally being pushed. But what is this all about?

Let's first briefly explain how the Web works. Every computer on the Internet has an assigned IP address (such as 198.51.233.100) which tells your machine how to connect there (similar to a physical address if you want to go somewhere). You can actually copy that right now to your address bar and visit the site which has that IP address assigned. Remembering these numbers would be tough for people so we use domain names such as neocities.org to surf the 'net instead. However, these are not understood by the network, which is where the DNS servers come in. The DNS server takes the domain name and turns it into an IP address, allowing seamless traveling through the Web. By default, you will be using your ISP-assigned DNS servers (so people from different parts of the world all have a different one). Mozilla, however, seeks to change this.

DNS over HTTPS would make every Firefox user use the same DNS server by default. So, whether you're browsing from the Faroe Islands, India or Cameroon, all your requests will be routed through Mozilla's chosen DNS. Which just happens to be Cloudflare's. This means all your requests will be routed through it (see above for the explanation for why that is bad). Cloudflare allegedly has a privacy agreement with Mozilla, which will prevent them from storing certain data. However, this is the same company that has no problem with storing your plaintext passwords, and Mozilla is untrustworthy itself (as this report aims to prove), so the value of this agreement is negligible.

Cloudflare is now powering over a tenth of the Internet's websites. For those sites it gets access to all the information flowing in and out of them, including - again - your decrypted passwords, private messages, etc. But it wasn't enough for the spy company, so they are now trying to make their DNS more popular through the Mozilla partnership, and collect info for all sites, not just those behind Cloudflare. They've also graciously provided us with the exact data they will put their dirty hands on:

Timestamp, IP Version (IPv4 vs IPv6), Resolver IP address + Port the Query Originated From, Protocol (TCP, UDP, TLS or HTTPS), Query Name, Query Type, Query Class, Query Rd bit set, Query Do bit set, Query Size Query EDNS, EDNS Version, EDNS Payload, EDNS Nsid, Response Type (normal, timeout, blocked), Response Code, Response Size, Response Count, Response Time in Milliseconds, Response Cached, DNSSEC Validation State (secure, insecure, bogus, indeterminate), Colo ID, Server ID

The main take-away is that the traffic of every Firefox user will now be collected by the honeypot Cloudflare. Since DNS servers are also traditionally used to block sites, and Cloudflare has deplatformed sites before, we could expect them to become a kind of government, deciding which sites you can view or not. Again, this is just the tip of the iceberg, so read this site (https://gitea.slowb.ro/dCF/deCloudflare/src/branch/master/readme/en.md) to know more. A browser-based DNS would also bypass the system-wide hosts file, which is used to block ads (among other things) by a lot of people. Mozilla - as usual - pretends that their anti-user choice actually benefits you, and also assures you there's an about:config option to disable the DNS. But as explained in Freedom is slavery, it's not likely to remain there, so don't rely on it. An OpenBSD contributor has gone so far as to remove the offending code change from their Firefox package. Here's what he has had to say about Mozilla's decision:

Disable DoH by default. While encrypting DNS might be a good thing, sending all DNS traffic to Cloudflare by default is not a good idea. Applications should respect OS configured settings. The DoH settings still can be overriden if needed.

Firefox Private Network

Another thing Mozilla wants to intergrate into Firefox is the Cloudflare "VPN", shamelessly called the "Firefox Private Network". Let's look at how Mozilla advertises it:

image of Firefox Private Network

So the point is to guard you from those damned "hackers". However, what Mozilla neglects to mention is that with their "private" network, Cloudflare takes the place of the hacker, whom you directly connect to and who has much more resources at their disposal than a random "hacker". In fact, hacking is Cloudflare's entire modus operandi, breaking your SSL and serving you modified websites:

image of Cloudflare MitM explained

According to Mozilla, there are other reasons to use their network, such as:

Internet Protocol (IP) addresses are hidden so it’s harder to track you – Your IP address is like a home address for your computer. One of the reasons why you may want to keep it hidden is to keep advertising networks from tracking your browsing history. Firefox Private Network will mask your IP address providing protection from third party trackers around the web.

Of course, this is a total lie. Do they really not have any actually security-aware people working there? Hiding your IP alone does nothing whatsoever to block trackers - all the scripts and requests can still happen, just that they're going through Cloudflare first (which is a tracker in and of itself). And then:

Toggle the switch on at any time. By clicking in the browser extension, you will find an on/off toggle that shows you whether you are currently protected, which you can turn on at anytime if you’d like additional privacy protection, or off if not needed at that moment.

So they're doing nothing than an extension such as Browsec VPN doesn't already do. Except Browsec is likely more trustworthy than Cloudflare - but nothing replaces a real, system-wide VPN, of course. To make matters worse, Mozilla will be making the feature paid for, right after their lab rats...oops, I mean "loyal group of users" provide enough data / feedback (filling surveys) for Mozilla to "offer" the "service" to everyone else. This quote at the end sums it all up:

Sign up now for a Firefox account and join the fight to keep the internet open and accessible to all.

Is this their slick marketing again, or do they really believe their own bullshit? Cloudflare integration is easily explainable not by a dubious privacy or security gain, but by the fact that it's another head of the hydra - providing a unique central point for much of the Internet's traffic, allowing undetectable mass collection of plaintext passwords, private messages, etc. And Mozilla aims to increase its influence by redirecting Firefox's traffic to them.

Sacrificing readers at the Cloudflare altar

A few months ago (maybe at the end of 2022, or beginning of 2023), many of Mozilla's subdomains such as foundation.mozilla.org, hacks.mozilla.org and blog.mozilla.org became CFed. Annoyingly, this means I cannot MozArchive their blogposts directly or even read them by RSS. Either way, with this, all of Mozilla's alleged principles (such as freedom, openness, privacy, security) went out the window. Openness is killed because CF blocks anything non-mainstream. Security - because it does MitM. Freedom - because it can censor or modify sites. And privacy because it does data collection. Hey, we always knew Mozilla doesn't care - but now it's literally in your face. Remember when I told you Mozilla was a bridge? Now we have another proof. It's the model head of the Hydra, designed to lure you in and throw you towards the other heads that ultimately eat you. Now the process became more automatic - with no sign-ups, downloads or anything like that. They simply throw their users right inside the abuse train anytime they read a Mozilla page. Oh, and this makes the deprecation of HTTP or old TLS versions take on an entirely different meaning. It wasn't ever about security, just control; since by whoring themselves to CF here, they are entirely killing SSL - yet it doesn't bother them at all.

Second head of Google

If you knew nothing about the situation, you'd assume that Google is the bad, spying guy and Mozilla is your privacy-loving antidote. There are several other places where Mozilla seems to oppose them, like in this anti-Google piece (https://internethealthreport.org/2018/90-of-the-world-uses-google-search/), or another one (https://internethealthreport.org/2018/google-dominates-browser-market/). Have some quotes from the first article:

With roughly 90% of the global market share for search across all devices in 2017 [...] Google Search is bolstered by its mobile operating system Android and browser Chrome [...] Because it can leverage its market dominance to advance its commercial strategy [...]

And the other one:

Google’s primary source of revenue is displaying and selling ads. [...] A lesser known effect of Google’s dominance is that the company has the power to define and implement features of how the Web works for everyone [...] This is an unfortunate vector of competition, because Google can push for standards or formats that other browsers can’t or don’t want to deliver on

Mozilla sounds really bothered by Google's domination of the Internet. And yet:

So, their opposition to Google is by words only. Their actions seem to show complete allegiance to them. And it's not like they have to do this - there are alternatives to all of those listed things. DuckDuckGo, Metager or StartPage as the search engine, Rumble for videos, text-based captchas or none at all. They could help make some of those small guys popular, but they would rather ally with the big guy. Almost as if that was part of the plan...Okay, enough with Google, let's move on to the others:

Other "giants"

Some quotes from various articles:

These touch points are opportunities to position Mozilla as a trusted independent body on the internet that’s challenging the tech giants
[...] thus consolidating the power of existing tech giants [...]
It turns out, the web is not the open road many of us imagine — it’s full of private lanes, cul-de-sacs, toll roads and sneaky detours designed to divert traffic where tech giants guide it.
[...] thus allowing a relatively small organisation like Mozilla to compete with corporate giants [...]
We know we're up against billion-dollar giants [...]
Social media giants Facebook, Tencent, Google reign
Monopolies are growing in influence, with a handful of tech giants acting as gatekeepers to access and information.

The implication is that Mozilla is the small guy challenging the "giants". Who are those giants and what is Mozilla's real relationship with them? Let's look at their main page:

image of Tech giants icons

What do we see here? A bunch of "giants" including Twitter, GitHub (recently acquired by Microsoft, remember!), Amazon, Reddit and...themselves (are they sneakily admitting they are also a giant?). They have two Twitter channels, an Instagram account (Facebook-owned), and their source code is hosted on GitHub. I don't have to tell you the alternatives to all these things, right? If the centralization of the Internet in the hands of the "giants" bothered them so much, don't you think they'd use some of those? Now look at their holiday shopping guide (https://foundation.mozilla.org/en/privacynotincluded/). Already at the top we see products from "the giants" described as "Not Creepy", even though Mozilla themselves admit that they share "your information with 3rd parties for unexpected reasons." Now what does Mozilla do when one of the "giants" does something that they allegedly oppose? Let's check it out:

Three sins of the "giants", and three times Mozilla has tried to work with them instead of boycotting them. And they've had such good opportunities to get people to try some of the alternatives out. But that's the one thing they absolutely could not have done, because...

The Hydra

Okay, it's time for the final conclusion. Google, Microsoft, Apple, Facebook, Twitter, Amazon, Cloudflare and Mozilla are all different heads of the same hydra, looking to control the Internet and the world. And Mozilla's job in all of this is to be a bridge between the rebels - those people who at least consider not using Google and co - and the controllers, to keep them in the web of slavery. They lure users with promises of privacy, freedom, openness, whatever - and they try to make the other parts of the control scheme seem more palatable, with stuff like the Facebook Container or pretend compromises with them. All while neglecting to mention any of the alternatives so that you keep being trapped in the web of slavery. For the final proof, let's look at the times all the heads of the hydra have worked together for common aim:

There is more but you get the idea. Especially the first link is telling - they're conspiring to censor the Internet - it's simply out there, clear as the sun, undeniable. Anyway, the true endgame is consolidating the control of the Internet and computing in a few hands. Here are some recent examples of this happening right in front of your face:

Consolidation of power

prominent Linux kernel developer Theodore Ts’o expressed his opinion that the dispute over systemd’s centralized design philosophy, more than technical concerns, indicates a dangerous general trend toward uniformizing the Linux ecosystem, alienating and marginalizing parts of the open-source community, and leaving little room for alternative projects
There is no one thing about it that makes it bad software, but taken as a whole, I believe it creates more problems than it solves. Sadly, many of those problems will take years to become apparent, by which time all the major Linux distributions will have fully integrated it.
I have also become convinced that systemd is a pretty mediocre implementation of some nice, but insufficiently thought-out ideas that nonetheless are pushed in highly aggressive manner. This aggressive push has already been clearly indicated as intentional, including the need to overcome expected resistance no matter what.

Another problem with SystemD is that it is controlled by Red Hat - a corporation recently acquired by the hardware-producing giant IBM. This makes Red Hat an "Linux oligarchy, a narrow circle of developers, mostly located in corporations and working on Linux full time, who "knows best" what is good for the community, and which does not care about interests of Linux "deplorables"."

Summary

I could go on, but you get the idea. The amount of hands controlling the Internet, computing and the world is becoming smaller and smaller. Or, it is simply being revealed to us at the elites' chosen pace. And Mozilla's job in this is to use the boiling frog strategy to keep you content. They are the real world's The Order. In Invisible War, one of the main characters even cried when you told her that the WTO and The Order were two faces of the same organization. I hope you won't cry when I tell you the same. Except in this world, it goes much further. All the "competition" between the corporations is FAKE. Like left vs right, black vs white, woman vs man, Mozilla vs Google - all manufactured so that you're fighting useless wars while The Hydra uses its many heads to accomplish its aim of controlling the world. In Greek mythology, you had to burn the hydra's neck to kill it - if you just focused on its heads it would simply regrow new ones. And that is what we have to do here, if we want to change the situation.

..