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The Amazon best sellers badge is a coveted symbol of success for any author. It's the Holy Grail for any self-published author who wants to see their work reach the top of the charts. So, what is it and how do you get it? In this post, we'll take a look at what the badge is, what you need to do to qualify for it, and some tips on how to make your book climb to the top of the best seller list.
The Amazon best sellers badge is a symbol that appears next to a book's sales rank which indicates how well the book is doing in its category. For example, a book ranked #1 in its category may have a gold badge with the number 1 displayed within it, while a book ranked 10,000 (#10,000) might have a bronze badge with the number 10,000 displayed within it.
Bronze, silver and gold badges... what do they mean?
In general terms there are three types of badges available for books on Amazon: Bronze - 100 or more sales per hour Silver - 300 or more sales per hour Gold - 500 or more sales per hour According to KDP support , books are ranked according to the number of paid units sold in each hour over a rolling seven-day period. Note that free units do not count towards sales rank, nor do units borrowed through Kindle Unlimited or purchased using Kindle Countdown Deals .
There are only two requirements in order for your book to receive an Amazon best sellers badge: You must have at least 100 sales over a 24-hour period Your book must be in one of the following categories Science Fiction & Fantasy Literature & Fiction Mystery, Thriller & Suspense Romance Crime, Thriller & Mystery Horror Teen & Young Adult Religion & Spirituality Health, Fitness & Dieting Cooking Biographies & Memoirs Business Children's Books Arts, Crafts & Hobbies History Art History General Nonfiction Business Investing Personal Finance New Age Photography Pets Military History Humor How to get the Amazon best sellers badge
It's easy. Just follow these steps: Ensure your book meets the requirements listed above in order to qualify for an Amazon best sellers badge Promote your book on social media and/or paid advertising so that you can meet the 100 sales over a 24-hour period requirement.
For example, if you give your book away for free or use Kindle Countdown Deals , always ensure you have at least 100 downloads within a single 24-hour period. The more the merrier! Once you hit that magic number, contact KDP to request the badge (there doesn't seem to be an automated way for authors to do this).
...and that's it! It really is this easy. The power of the Amazon best sellers badge? Imagine your book appears on the First Page of Google with that little gold best seller symbol next to it. That badge tells potential purchasers not only that your book is selling well but also that YOU are an author who has succeeded in writing a bestselling book.
Sales, reviews and ranking all help sell books so every independent author should always strive to achieve them, but the Amazon best sellers badge can be one of those rare seminal milestones which propels you into the ranks of being a bestselling author. How many books does my book have to sell in order to qualify for an Amazon "bestseller" badge?
There's no specific answer to that question and it would be nearly impossible for me to give you an exact figure. However, if your book is selling well on Amazon then there should be no reason why you couldn't qualify.
To ensure all bases are covered, target 100 sales per day as a minimum requirement. Remember that paid units do not count towards your rank but freebies count towards the badge. If you offer Kindle Countdown Deals , always make sure they generate at least 100 downloads within 24 hours or include them in another promotion which will bring in 100+ downloads within 24 hours (a free giveaway would best accomplish this).