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Title: Seeing Wetiko
Author: Alnoor Ladha, Martin Kirk
Date: 2016
Language: en
Topics: anti-capitalism
Source: https://www.kosmosjournal.org/article/seeing-wetiko-on-capitalism-mind-viruses-and-antidotes-for-a-world-in-transition/

Alnoor Ladha, Martin Kirk

Seeing Wetiko

It’s delicate confronting these priests of the golden bull

They preach from the pulpit of the bottom line

Their minds rustle with million dollar bills

You say Silver burns a hole in your pocket

And Gold burns a hole in your soul

Well, uranium burns a hole in forever

It just gets out of control.

– Buffy Sainte-Marie, “The Priests of the Golden Bull”1

What if we told you that humanity is being driven to the brink of

extinction by an illness? That all the poverty, the climate devastation,

the perpetual war, and consumption fetishism we see all around us have

roots in a mass psychological infection? What if we went on to say that

this infection is not just highly communicable but also

self-replicating, according to the laws of cultural evolution, and that

it remains so clandestine in our psyches that most hosts will, as a

condition of their infected state, vehemently deny that they are

infected? What if we then told you that this ‘mind virus’ can be

described as a form of cannibalism. Yes, cannibalism. Not necessarily in

the literal flesh-eating sense but rather the idea of consuming others –

human and non-human – as a means of securing personal wealth and

supremacy.

You may dismiss this line of thinking as New Age woo-woo or, worse, a

leftist conspiracy theory. But this approach of viewing the transmission

of ideas as a key determinant of the emergent reality is increasingly

validated by various branches of science, including evolutionary theory,

quantum physics, cognitive linguistics, and epigenetics.

The history of this infection is long, strange, and dark. But it leads

to hope.

Viruses of the Mind

The New World fell not to a sword but to a meme.

– Daniel Quinn2

One of the most well-accepted scientific theories that helps explain the

power of idea-spreading is memetics.

Memes are to culture what genes are to biology: the base unit of

evolution. The term was originally coined by the evolutionary biologist

Richard Dawkins in his 1976 book, The Selfish Gene. Dawkins writes, “I

think that a new kind of replicator has recently emerged ... It is still

drifting clumsily about in its primeval soup, but already it is

achieving evolutionary change at a rate which leaves the old gene

panting far behind.” He goes on, “Examples of memes are tunes, ideas,

catch-phrases, clothes fashions, ways of making pots or of building

arches. Just as genes propagate themselves in the gene pool by leaping

from body to body via sperms or eggs, so memes propagate themselves in

the meme pool by leaping from brain to brain, via a process which, in

the broad sense, can be called imitation.”3

One of the high priests of rationalism, the scientific method, and

atheism, is also the father of the meme of ‘memes.’ However, like all

memes or ideas, there can be no ownership in a traditional sense, only

the entanglement that quantum physics reminds us characterizes our

intra-actions.4

Of course, similar notions of how ideas move between us have been around

in Western traditions for centuries. Plato was the first to fully

articulate this through his Theory of Forms, which argues that

non-physical forms – i.e. ideas – represent the perfect reality from

which material reality is derived.

Modern articulations of the Theory of Forms can be seen in Pierre

Teilhard de Chardin’s idea of the Noosphere (the sphere of human

thought) and Carl Jung’s Collective Unconscious, where structures of the

unconscious are shared among beings of the same species. For Jung, the

idea of the marauding cannibal would first be an archetype that

manifests in the material world through the actions of those who channel

or embody it.

For those who prefer their science more empirical, the growing field of

epigenetics provides some intellectual concrete. Epigenetics studies

changes in organisms caused by modification of gene expression rather

than any physical alteration of the gene itself. In other words, how

traits vary from generation to generation is not solely a question of

material biology but is partly determined by environmental and

contextual factors that affected our ancestors and then are triggered

within our genetic sequence through activation events in our life.5

The Wetiko Virus

We did not think of the great open plains, the beautiful rolling hills,

and the winding streams with tangled growth as “wild.” Only to the White

man was nature a “wilderness” and only to him was the land infested by

“wild” animals and “savage” people. To us it was tame. Earth was

bountiful and we were surrounded with the blessings of the Great

Mystery. Not until the hairy man from the east came and with brutal

frenzy heaped injustices upon us and the families we loved was it “wild”

for us.

– Luther Standing Bear, Land of the Spotted Eagle6

Many spiritual traditions, including Buddhism, Sufism (the mystical

branch of Islam), Taoism, Gnosticism, as well as many Indigenous

cultures, have long understood the mind-based nature of creation. These

worldviews have at their core a recognition of the power of

thought-forms to determine the course of physical events.

Various First Nation traditions of North America have specific and long

established lore relating to cannibalism and a term for the thought-form

that causes it: wetiko. We believe understanding this idea offers a

powerful way of understanding the deepest roots of our current global

polycrisis.

Wetiko is an Algonquin word for a cannibalistic spirit that is driven by

greed, excess, and selfish consumption (in Ojibwa it is windigo, wintiko

in Powhatan). It deludes its host into believing that cannibalizing the

life-force of others (others in the broad sense, including animals and

other forms of Gaian life) is a logical and morally upright way to live.

Wetiko short-circuits the individual’s ability to see itself as an

enmeshed and interdependent part of a balanced environment and raises

the self-serving ego to supremacy. It is this false separation of self

from nature that makes this cannibalism, rather than simple murder. It

allows – indeed commands – the infected entity to consume far more than

it needs in a blind, murderous daze of self-aggrandizement. Author Paul

Levy, in an attempt to find language accessible for Western audiences,

describes it as ‘malignant egophrenia’ – the ego unchained from reason

and limits, acting with the malevolent logic of the cancer cell. We will

use the term wetiko as it is the original term, and reminds us of the

wisdom of Indigenous cultures, for those who have the ears to hear.

Wetiko can describe both the infection and the body infected; a person

can be infected by wetiko or, in cases where the infection is very

advanced, they can personify the disease: ‘a wetiko.’ This holds true

for cultures and systems; all can be described as being wetiko if they

routinely manifest these traits.

In his now classic book Columbus and Other Cannibals, Native American

scholar and historian Jack D. Forbes describes how there was a

commonly-held belief among many Indigenous communities that the European

colonialists were so chronically and uniformly infected with wetiko that

it must be a defining characteristic of the culture from which they

came. Examining the history of these cultures, Forbes laments,

“Tragically, the history of the world for the past 2,000 years is, in

great part, the story of the epidemiology of the wetiko disease.”7

We would presumably all agree that the behavior of the European

colonialists in North America can be described as cannibalistic. Their

drive for conquest and material accumulation was a violent act of

consumption. The engine of the invading culture sucked in the lives and

resources of millions of humans and other animals, and turned them into

wealth and power for themselves. The figures are still disputed, but it

is safe to place the numbers of humans killed in the ‘founding of the

New World’ at tens of millions. It was certainly one of the most brutal

genocides in history. And the impact on more-than-human life was equally

vast. These heinous acts were enacted with a moral certainty

rationalizing the destruction in the name of ‘progress’ and

‘civilization.’

This framing belies the extent of the wetiko infection in the invader

culture. So blinded were they by self-referential ambition that they

could not see other life as being as important as their own. They could

not see past ideological blinders to the intrinsic value of life or the

interdependent nature of all things, despite this being the dominant

perspective of the Indigenous populations they encountered. Their

ability to see and know in ways different from their own was, it seems,

amputated.

This is not an anti-European rant. This is the description of a disease

whose vector was determined by deep patterns of history, including those

that empowered Europeans in their drive for ‘global exploration’ as

certain technologies emerged.

The wetiko meme has almost certainly existed in individuals since the

dawn of humanity. It is, after all, a sickness that lives through and is

born from the human psyche. But the origin of wetiko cultures is more

identifiable.

Memes can spread at the speed of thought, but it requires generations to

change the core characteristics of a culture. What we can say is that

the fingerprints of wetiko-like beliefs can be traced at least as far

back as the Neolithic revolution, when humans in the Fertile Crescent

first learned to dominate their environment by what author Daniel Quinn

calls “totalitarian agriculture” — i.e., settled agricultural practices

that produce more food than is strictly needed for the population, and

that see the destruction of any living entity that gets in the way of

that (over-)production — be it other humans, ‘pests’ or the natural

environment — as not only legitimate but moral.

This early form of wetiko-logic received an amplifying power of

indescribable magnitude with the arrival of Christianity. “Let us make

mankind ... rule over the fish in the sea and the birds in the sky, over

the livestock and all the wild animals, and over all the creatures that

move along the ground,” said an authority no less than God in Genesis

1:26. After 8,000 years of totalitarian agriculture spreading slowly

across the region, it is perhaps not surprising that the logic finds

voice in the holy texts that emerged there. It was driven across Europe

at the point of Roman swords in the two hundred years after Christ’s

death. It is no coincidence that, in order for Christianity to become

dominant, the existing pagan belief-system, with its understanding of

humanity’s place within rather than above nature, had to be all but

annihilated.8

The point is that the epidemiology of wetiko has left clear indicators

of its lineage. And although it cannot be pathologized along geographic

or racial lines, the cultural strain we know today certainly has many of

its deepest roots in Europe. It was, after all, European projects – from

the Enlightenment to the Industrial Revolution, to colonialism,

imperialism, and slavery – that developed the technology that opened up

the channels that facilitated the spread of wetiko culture all around

the world. In this way, we are all heirs and inheritors of wetiko.

We are all host carriers of wetiko now.

Wetiko Capitalism: Removing the Veils of Context

I don’t know who discovered water, but I can tell you it wasn’t a fish.

– Attributed to Marshall McCluhan

When Western anthropologists first started to study wetiko, they

believed it to be only a disease of the individual and a literal form of

flesh-eating cannibalism.9 On both counts, as discussed, their

understanding was, if not wrong, certainly limited. They did, however,

accurately isolate two traits that are relevant for thinking about

culture: (1) the initial act, even when driven by necessity, creates a

residual, unnatural desire for more cannibalism; and (2) the host

carrier, which they called the victim, ended up with an “icy heart” —

i.e., their ability for empathy and compassion was amputated.

The reader can probably sense from these two traits the wetiko nature of

modern capitalism. Its insatiable hunger for finite resources; its

disregard for the pain of groups and cultures it consumes; its belief in

consumption as savior; its overriding obsession with its own material

growth; and its viral spread across the surface of the planet. It is

wholly accurate to describe neoliberal capitalism as the primary

cannibalizing force of life on this planet. It is not the only truth —

capitalism has also facilitated an explosion of human life and ingenuity

— but when taken as a whole, capitalism is certainly eating through the

life-force of this planet in service of its own growth.

Of course, capitalism is a human conception and so we can also say that

we are phenomenal hosts of the wetiko mind virus. To understand what

makes us such, it is useful to consider a couple of the traits that

guide the evolution of human cultures.

We have decades of evidence from social science describing just what

highly contextual beings we are. Almost all aspects of our behavior,

including our moral judgments and limits, are significantly shaped in

response to the cultural signifiers that surround us. The Good Samaritan

studies, for example, show that even when people are primed with the

idea of altruism, they will walk by others in need when they are in a

rush or some other contextual variable changes.10 And the infamous

Stanley Milgram experiments show how a large majority of people are

capable of shocking another human to a point they know can cause death

simply because an authority figure in a white lab coat insists they do

so.11

We really are products of our environment, and so it should be taken as

inevitable that those who live in a wetiko culture will manifest, to one

degree or other, wetiko beliefs and behaviors.

Looking through the broader contextual lens, we must also account for

the self-perpetuating nature of complex systems. Any living network that

becomes sufficiently complex will become self-organizing, and from that

point on will demonstrate an instinct to survive. In practical terms,

this means that it will distribute its resources to support behavior

that best mimics its own logic and ensures its survival.12

In other words, any system that is sufficiently infected by wetiko logic

will reward cannibalistic behavior. Or, in Jack Forbes’ evocative

language, “Those who squirm upwards [in a wetiko system] are, or become,

wetiko, and they only perpetuate the system of corruption or oppression.

Thus the communist leaders in the Soviet Union under Stalin were at

least as vicious, deceitful and exploitative as their czarist

predecessors. They obtained ‘power’ without changing their wetiko

culture.”13

This ensures that the essential logic of cultures spreads down through

generations as well as across them. And it explains why power-elites

self-organize resources to maintain a high degree of continuity in

distributions of power, when those distributions efficiently serve their

survival and growth. When this continuity is interrupted or broken,

revolutions occur and the system is put under threat.

However, as the above quote suggests, the disruption must happen at the

right level. Merely trading one wetiko for another at the top of an

otherwise unchanged wetiko infrastructure (as in the case of Stalin

replacing the czars or, more contemporarily, Trump replacing Obama) is

largely pointless. At best, it might result in the softening of the

cruelest edges of a wetiko machine. At worse, it does nothing except

distract us from seeing the true infection.

The question, then, for anyone interested in excising the wetiko

infection from a culture is, where does it live within the host body? In

one respect, because it is a psychic phenomenon that lives in

potentiality in all of us, it is non-local. But this, though ultimately

important to understand, is not the whole truth. It is also true that

there is a conceptual place where the most powerful wetiko logic is

held, and that, at least in theory, makes it vulnerable.

In the same way that a colony of bees will instinctively house its queen

in the deepest chambers of the hive, so a complex adaptive system buries

its most important operating logic furthest from the forces that can

challenge them. This means two things: first, it means embedding the

logic in the deep rules that govern the whole. Not just this national

economy or that, this government or that, but the mother system — the

global operating system. And second, it means making these rules feel as

intractable and inevitable as possible.

So what is this deep logic of the global operating system?

It comes in two parts. First, there is the ultimate purpose, which we

might call the Prime Directive, which is simply to increase capital, as

the term capitalism would imply.

We often dress this up in a narrative that says capital generation is

not the end but the means, the engine of progress. This makes the idea

of dethroning it feel dangerous and even contrary to common sense. But

the truth is, we have created a system that artificially treats money as

sacred. At this point in capitalism’s history, life is controlled by

capital, more than it controls the forces of capital. If you need

further proof, look no further than how we define and measure progress:

GDP. More on that below.

Then, there is the logic for how we, the living components of this

system, should behave, which we would summarize with the following

epithet:

Selfishness is rational and rationality is everything; therefore

selfishness is everything.14

This dictates that if we all prioritize ourselves and maximize our own

material wealth, an invisible hand (ah, what a seductive meme!) will

create an equilibrium state and life everywhere will be made better. We

are pitted against each other in a form of distributed fascism where we

cocoon ourselves in the immediate problems of our own circumstances and

consume what we can. We then couch this behavior in the benign language

of family matters, national interests, job creation, GDP growth, and

other upstanding endeavors.

Put these two parts of the puzzle together and it’s easy to see why the

banker who generates excess capital receives vast rewards and is

labelled productive and successful, almost regardless of the damage s/he

causes. Those who are less successful at producing excess capital,

meanwhile, are rewarded far less, regardless of the life-affirming good

they may be doing. Nurses, mothers, teachers, journalists, activists,

scientists — all receive far less reward because they are less efficient

at obeying the Prime Directive and may even be countermanding the

operating principle of self-interest. And as for those who are actually

poor — well, they are effortlessly labelled not just as practical but

also moral failures.

This capital expansion infection is so far advanced precisely because

the system requires exponential capital growth. The World Bank tells us

that we have to grow the global economy by at least 3 percent per year

to avoid recession.15 Let’s think about what this means. Global GDP in

2014 (the last full year of data) was roughly USD $78 trillion.16 We

grew that pie by 2.4% in 2015, which resulted in the commodification and

subsequent consumption of roughly another $2 trillion in human labor and

natural resources. That’s roughly the size of the entire global economy

in 1970. It took us from the dawn of civilization to 1970 to reach $2

trillion in global GDP, and now we need that just in the differential so

the entire house of cards doesn’t crumble. In order to achieve this rate

of growth year-on-year, we are destroying our planet, ensuring mass

species extinction, and displacing millions of our brothers and sisters

(who we commonly refer to as “poor people”) from around the world.

So when people tell us that the market knows best, or technology will

save us, or philanthrocapitalism will redistribute opportunities (pace

Bill Gates), we have to understand that all of these seemingly common

sense truisms are embedded in a broader operating system, a wetikonomy.

And the more they are presented as unchangeable, the more often we’re

told, “there is no alternative,” the more we should question. There is

actually a beautiful irony in the fact that, when we know what we’re up

against, such statements are our signposts for where to look to create

change.

It is not that we are against markets, technology, or philanthropy —

they can all be wonderful, in the right context — but we are against how

they are being used as alibis to excuse the insanity of the wetiko

paradigm that they are inseparable from. We are reminded of Jack Forbes’

heavy words; “It is not logical to allow the wetikos to carry out their

evil acts and then to accept their assessment of the nature of human

life. For after all, the wetiko possess a bias created by their own evil

lives, by their own amoral or immoral behavior. And too, if I am

correct, they were, and are, also insane.”17

Seeing Wetiko : Antidote Logic

Launch your meme boldly and see if it will replicate — just like genes

replicate, and infect, and move into the organism of society. And,

believing as I do, that society operates on a kind of biological

economy, then I believe these memes are the key to societal evolution.

But unless the memes are released to play the game, there is no

progress.

– Terrence McKenna, Memes, Drugs and Community18

You might just be a black Bill Gates in the making.

– BeyoncĂ©, Formation19

A key lesson of meme theory is that when we are conscious of the memetic

viruses we are less likely to adhere to them blindly. Conscious

awareness is like sunlight through the cracks of a window.

Thus, one of the starting points for healing is the simple act of seeing

wetiko in ourselves, in others, and in our cultural infrastructure. And

once we see, we can name, which is critical because words and language

are a central battleground. To quote McKenna again: “The world is not

made of quarks, electromagnetic wave packets, or the thoughts of God.

The world is made of language. Earth is a place where language has

literally become alive. Language has invested matter; it is replicating

and defining and building itself. And it is in us.”20

His last line is critical for exploring our own agency in the

replication of wetiko. We are all entangled in the unfolding of reality

that is happening both to and through us. In place of traditional

certainties and linear cause-and-effect logic, we can recast ourselves

“as spontaneously responsive, moving, embodied living beings — within a

reality of continuously intermingling, flowing lines or strands of

unfolding, agential activity, in which nothing (no thing) exists in

separation from anything else, a reality within which we are immersed

both as participant agencies and to which we also owe significant

aspects of our own natures.”21

If wetiko exists, it is because it exists within us. It is also

entangled with the broader superstructure, relationships, and choice

architecture that we are confronted with within a neoliberal system on

the brink of collapse.

Forbes reminds us that we cannot fight wetiko in any traditional sense:

“One of the tragic characteristics of the wetiko psychosis is that it

spreads partly by resistance to it. That is, those who try to fight

wetiko sometimes, in order to survive, adopt wetiko values. Thus, when

they win, they lose.”22 As such, reform-based initiatives, from the

sharing economy to micro-lending, have succumbed to the co-optation and

retaliation of wetiko capitalism.

However, once we are in the mode of seeing wetiko, we can hack the

cultural systems that perpetuate its logic. It is not difficult to

figure out where to start. Following the money usually leads us to the

core pillars of wetiko machinery. Those of us that are within these

structures, from the corporate media to philanthropy to banking to the

UN, have access to the heart of the wetiko monster. It is up to you what

you will do with that privilege.

For those of us on the outside, we can organize our lives in radically

new ways to undermine wetiko structures. For example, the simple act of

gifting undermines the neoliberal logic of commodification and

extraction. Using alternative currencies undermines the debt–based money

system. De-schooling and alternative education models can help

decolonize and de-wetikoize the mind. Helping to create alternative

communities outside the capitalist system supports the infrastructure

for transition. And direct activism such as debt resistance can weaken

the wetiko virus, if done with the right intention and state of

consciousness.

By contracting new relationships with others, with Nature, and with

ourselves, we can build a new complex of entanglements and thought-forms

that are fused with post-wetiko, post-capitalist values.

We have to simultaneously go within ourselves and the deep recesses of

our own psyches while changing the structure of the system around us.

Holding a structural perspective and an unapologetic critique of modern

capitalism — i.e. holding a constellational worldview that sees all

oppression as connected — serves our ability to see and live the

alternatives.

Plato believed that ideas are the “eyes of the soul.” Now that the veils

obscuring wetiko are starting to be lifted, let us give birth to, and

become, living antigens, embracing the polyculture of ideas that are

challenging the monoculture of wetiko capitalism. Let us be pollinators

of new memetic hives built on altruism, empathy, inter-connectedness,

reverence, communality, and solidarity, defying the subject-object

dualities of Cartesian/Newtonian/Enlightenment logic. Let us reclaim our

birthright as sovereign entities, free of deluded beliefs in market

systems, invisible hands, righteous greed, chosen ones, branded

paraphernalia, techno-utopianism and even the self-salvation of the New

Age. Let us dance with thought-forms through a deeper understanding of

ethics, knowing, and being,23 and the intimate awareness that our

individual minds and bodies are a part of the collective battleground

for the soul of humanity, and indeed, life on this planet. And let us

re-embrace the ancient futures of our Indigenous ancestors that

represent the only continuous line of living in symbiosis with Mother

Nature. The dissolution of wetiko will be as much about remembering as

it will be about creation.

Endnotes:

by the Native Canadian singer/songwriter Buffy Sainte-Marie from her

1992 album entitled Coincidence and Likely Stories.

Broadway Books (2008), p. 50.

her book, Meeting the Universe Halfway (2007). Barad writes about

intra-action, rather than interaction, to illustrate how entanglement

precedes thingness. In other words, there are no things as such, just

relationships — and these ongoing relational dynamics are co-responsible

for how things emerge.

Holocaust survivors have different stress hormone profiles than those

from otherwise very similar circumstances but whose grandparents did not

suffer through the Holocaust. Rodriguez, T. “Descendants of Holocaust

survivors have altered stress hormones,” Scientific American (March

2015), accessed at:

www.scientificamerican.com

exploitation, imperialism and terrorism. Seven Stories Press (2008),

p.46.

account of the systematic annihilation of paganism by the new Christian

religion.

1 (Jan., 1933), pp. 20–24: The George Washington University Institute

for Ethnographic Research.

situational and dispositional variables in Helping Behavior.” Journal of

Personality and Social Psychology (1973), Vol. 27, Number 1, pp.

100–108.

en.wikipedia.org

.

(2014), Chapter 8.

exploitation, imperialism and terrorism. Seven Stories Press (2008),

p.46.

the authors in a two-part essay entitled “Capitalism is Just a Story and

Other Dangerous Thoughts.” See more at:

www.occupy.com

.

www.worldbank.org

databank.worldbank.org

exploitation, imperialism and terrorism. Seven Stories Press (2008),

p.37.

www.youtube.com

.

debuted at the 2015 Super Bowl. For a critical analysis, see Dianca

London’s article entitled Beyoncé’s capitalism, masquerading as radical

change.

mushrooms, the Amazon, virtual reality, UFOs, evolution, shamanism, the

rebirth of the goddess, and the end of history. Harper Collins (1992).

living relations to our surroundings: Sensing similarities rather than

seeing patterns’’ Theory and Psychology, 2014.

exploitation, imperialism and terrorism. Seven Stories Press (2008),

p.61.

as an ‘onto-ethico-politico-epistemology.’ Ontology refers to what is in

the world. Epistemology is about how we know what is in the world. And

ethics is how we should engage in the world. These are not separate, but

emerge materially in an ongoing dynamic. The nature of reality and the

nature of knowledge are entangled — not fixed or final or determinate —

and thus cannot be divorced from power and what we find valuable or

just.