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Learning to Learn

2016-03-03 09:36:43

Erika Andersen

From the March 2016 Issue

Organizations today are in constant flux. Industries are consolidating, new

business models are emerging, new technologies are being developed, and

consumer behaviors are evolving. For executives, the ever-increasing pace of

change can be especially demanding. It forces them to understand and quickly

respond to big shifts in the way companies operate and how work must get done.

In the words of Arie de Geus, a business theorist, The ability to learn faster

than your competitors may be the only sustainable competitive advantage.

I m not talking about relaxed armchair or even structured classroom learning. I

m talking about resisting the bias against doing new things, scanning the

horizon for growth opportunities, and pushing yourself to acquire radically

different capabilities while still performing your job. That requires a

willingness to experiment and become a novice again and again: an extremely

discomforting notion for most of us.

Over decades of coaching and consulting to thousands of executives in a variety

of industries, however, my colleagues and I have come across people who succeed

at this kind of learning. We ve identified four attributes they have in spades:

aspiration, self-awareness, curiosity, and vulnerability. They truly want to

understand and master new skills; they see themselves very clearly; they

constantly think of and ask good questions; and they tolerate their own

mistakes as they move up the learning curve.

Of course, these things come more naturally to some people than to others. But,

drawing on research in psychology and management as well as our work with

clients, we have identified some fairly simple mental tools anyone can develop

to boost all four attributes even those that are often considered fixed

(aspiration, curiosity, and vulnerability).

Aspiration

It s easy to see aspiration as either there or not: You want to learn a new

skill or you don t; you have ambition and motivation or you lack them. But

great learners can raise their aspiration level and that s key, because

everyone is guilty of sometimes resisting development that is critical to

success.

Think about the last time your company adopted a new approach overhauled a

reporting system, replaced a CRM platform, revamped the supply chain. Were you

eager to go along? I doubt it. Your initial response was probably to justify

not learning. (It will take too long. The old way works just fine for me. I bet

it s just a flash in the pan.) When confronted with new learning, this is often

our first roadblock: We focus on the negative and unconsciously reinforce our

lack of aspiration.

When we do want to learn something, we focus on the positive what we ll gain

from learning it and envision a happy future in which we re reaping those

rewards. That propels us into action. Researchers have found that shifting your

focus from challenges to benefits is a good way to increase your aspiration to

do initially unappealing things. For example, when Nicole Detling, a

psychologist at the University of Utah, encouraged aerialists and speed skaters

to picture themselves benefiting from a particular skill, they were much more

motivated to practice it.

A few years ago I coached a CMO who was hesitant to learn about big data. Even

though most of his peers were becoming converts, he d convinced himself that he

didn t have the time to get into it and that it wouldn t be that important to

his industry. I finally realized that this was an aspiration problem and

encouraged him to think of ways that getting up to speed on data-driven

marketing could help him personally. He acknowledged that it would be useful to

know more about how various segments of his customer base were responding to

his team s online advertising and in-store marketing campaigns. I then invited

him to imagine the situation he d be in a year later if he was getting that

data. He started to show some excitement, saying, We would be testing

different approaches simultaneously, both in-store and online; we d have good,

solid information about which ones were working and for whom; and we could save

a lot of time and money by jettisoning the less effective approaches faster. I

could almost feel his aspiration rising. Within a few months he d hired a data

analytics expert, made a point of learning from her on a daily basis, and begun

to rethink key campaigns in light of his new perspective and skills.

Self-Awareness

Over the past decade or so, most leaders have grown familiar with the concept

of self-awareness. They understand that they need to solicit feedback and

recognize how others see them. But when it comes to the need for learning, our

assessments of ourselves what we know and don t know, skills we have and don t

have can still be woefully inaccurate. In one study conducted by David Dunning,

a Cornell University psychologist, 94% of college professors reported that they

were doing above average work. Clearly, almost half were wrong many extremely

so and their self-deception surely diminished any appetite for development.

Only 6% of respondents saw themselves as having a lot to learn about being an

effective teacher.

Focusing on benefits, not challenges, is a good way to increase your

aspiration.

In my work I ve found that the people who evaluate themselves most accurately

start the process inside their own heads: They accept that their perspective is

often biased or flawed and then strive for greater objectivity, which leaves

them much more open to hearing and acting on others opinions. The trick is to

pay attention to how you talk to yourself about yourself and then question the

validity of that self-talk.

Let s say your boss has told you that your team isn t strong enough and that

you need to get better at assessing and developing talent. Your initial

reaction might be something like What? She s wrong. My team is strong. Most of

us respond defensively to that sort of criticism. But as soon as you recognize

what you re thinking, ask yourself, Is that accurate? What facts do I have to

support it? In the process of reflection you may discover that you re wrong and

your boss is right, or that the truth lies somewhere in between you cover for

some of your reports by doing things yourself, and one of them is inconsistent

in meeting deadlines; however, two others are stars. Your inner voice is most

useful when it reports the facts of a situation in this balanced way. It should

serve as a fair witness so that you re open to seeing the areas in which you

could improve and how to do so.

One CEO I know was convinced that he was a great manager and leader. He did

have tremendous industry knowledge and great instincts about growing his

business, and his board acknowledged those strengths. But he listened only to

people who affirmed his view of himself and dismissed input about shortcomings;

his team didn t feel engaged or inspired. When he finally started to question

his assumptions (Is everyone on my team focused and productive? If not, is

there something I could be doing differently?), he became much more aware of

his developmental needs and open to feedback. He realized that it wasn t enough

to have strategic insights; he had to share them with his reports and invite

discussion, and then set clear priorities backed by quarterly team and

individual goals, regular prog​ress checks, and troubleshooting sessions.

Curiosity

Kids are relentless in their urge to learn and master. As John Medina writes in

Brain Rules, This need for explanation is so powerfully stitched into their

experience that some scientists describe it as a drive, just as hunger and

thirst and sex are drives. Curiosity is what makes us try something until we

can do it, or think about something until we understand it. Great learners

retain this childhood drive, or regain it through another application of

self-talk. Instead of focusing on and reinforcing initial disinterest in a new

subject, they learn to ask themselves curious questions about it and follow

those questions up with actions. Carol Sansone, a psychology researcher, has

found, for example, that people can increase their willingness to tackle

necessary tasks by thinking about how they could do the work differently to

make it more interesting. In other words, they change their self-talk from This

is boring to I wonder if I could ?

You can employ the same strategy in your working life by noticing the language

you use in thinking about things that already interest you How ? Why ? I wonder

? and drawing on it when you need to become curious. Then take just one step

to answer a question you ve asked yourself: Read an article, query an expert,

find a teacher, join a group whatever feels easiest.

I recently worked with a corporate lawyer whose firm had offered her a bigger

job that required knowledge of employment law an area she regarded as the

single most boring aspect of the legal profession. Rather than trying to

persuade her otherwise, I asked her what she was curious about and why. Swing

dancing, she said. I m fascinated by the history of it. I wonder how it

developed, and whether it was a response to the Depression it s such a happy

art form. I watch great dancers and think about why they do certain things.

Changing Your Inner Narrative

UNSUPPORTIVE

SELF-TALK SUPPORTIVE

SELF-TALK

I don t need to

learn this.

What would my future look like if I did?

I m already fine at this.

Am I really? How do I compare with my peers?

This is boring.

I wonder why others find it interesting.

I m terrible at this.

I m making beginner mistakes but I ll get better.

I explained that her curious language could be applied to employment law. I

wonder how anyone could find it interesting? she said jokingly. I told her

that was actually an OK place to start. She began thinking out loud about

possible answers ( Maybe some lawyers see it as a way to protect both their

employees and their companies ) and then proposed a few other curious

questions ( How might knowing more about this make me a better lawyer? ).

Soon she was intrigued enough to connect with a colleague who was experienced

in employment law. She asked him what he found interesting about it and how he

had acquired his knowledge, and his answers prompted other questions. Over the

following months she learned what she needed to know for that aspect of her new

role.

The next time you re asked to learn something at the office, or sense that you

should because colleagues are doing so, encourage yourself to ask and answer a

few curious questions about it Why are others so excited about this? How might

this make my job easier? and then seek out the answers. You ll need to find

just one thing about a boring topic that sparks your curiosity.

Vulnerability

Once we become good or even excellent at some things, we rarely want to go back

to being not good at other things. Yes, we re now taught to embrace

experimentation and fast failure at work. But we re also taught to play to

our strengths. So the idea of being bad at something for weeks or months;

feeling awkward and slow; having to ask dumb, I-don t-know-what-you

re-talking-about questions; and needing step-by-step guidance again and again

is extremely scary. Great learners allow themselves to be vulnerable enough to

accept that beginner state. In fact, they become reasonably comfortable in it

by managing their self-talk.

Generally, when we re trying something new and doing badly at it, we think

terrible thoughts: I hate this. I m such an idiot. I ll never get this right.

This is so frustrating! That static in our brains leaves little bandwidth for

learning. The ideal mindset for a beginner is both vulnerable and balanced: I m

going to be bad at this to start with, because I ve never done it before. AND I

know I can learn to do it over time. In fact, the researchers Robert Wood and

Albert Bandura found in the late 1980s that when people are encouraged to

expect mistakes and learn from them early in the process of acquiring new

skills, the result is heightened interest, persistence, and better

performance.

I know a senior sales manager from the United States who was recently tapped to

run the Asia-Pacific region for his company. He was having a hard time

acclimating to living overseas and working with colleagues from other cultures,

and he responded by leaning on his sales expertise rather than acknowledging

his beginner status in the new environment. I helped him recognize his

resistance to being a cultural novice, and he was able to shift his self-talk

from This is so uncomfortable I ll just focus on what I already know to I have

a lot to learn about Asian cultures. I m a quick study, so I ll be able to pick

it up. He told me it was an immediate relief: Simply acknowledging his novice

status made him feel less foolish and more relaxed. He started asking the

necessary questions, and soon he was seen as open, interested, and beginning to

understand his new environment.

The ability to acquire new skills and knowledge quickly and continually is

crucial to success in a world of rapid change. If you don t currently have the

aspiration, self-awareness, curiosity, and vulnerability to be an effective

learner, these simple tools can help you get there.

A version of this article appeared in the March 2016 issue (pp.98 101) of

Harvard Business Review.

Erika Andersen is the founding partner of Proteus International and the author

of Growing Great Employees, Being Strategic, Leading So People Will Follow, and

the forthcoming Be Bad First.