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3 Jun
Famous American travel journalist Peter Greenberg will showcase all the Rebel County has to offer in a new travel programme called 'Hidden Ireland'.
Invited by Tourism Ireland, the well-known presenter's documentary will air on the American network PBS later this year to millions of people across the United States in the hopes to get American visitors back to Ireland after the pandemic.
Supported by Fáilte Ireland, Peter and his film crew have been shooting lots of great content on Cape Clear Island and out and about in Cork City for the one-hour show titled.
As well as PBS, it will also air on a number of online streaming platforms and digital channels – including Amazon Prime, Apple TV and YouTube.
Peter will share short ‘teaser’ videos in the run-up to the broadcast on his own website and with his 380,000+ fans and followers on social media.
During his time here, Peter is also recording a three-hour radio show, called 'Eye on Travel' which will air on the American radio station, CBS Radio.
Tourism Ireland has arranged for Peter to interview a range of personalities for the show – including artists, actors, chefs, historians, storytellers and tourism industry operators.
Alison Metcalfe, Tourism Ireland’s Head of North America, explained her excitement for Greenberg to travel to Cork and share his top pics with the USA
"The programme will be seen by millions of people across the United States and is a wonderful opportunity to shine a spotlight on some of the many things to see and do in Ireland.
Peter’s radio show, ‘Eye on Travel’, is also another great way to highlight Ireland to listeners across the US."
The United States is the second-largest market for visitor numbers to the island of Ireland, as they are responsible for 27% of all tourist revenue. In 2019, we welcomed 1.7 million American visitors to our country, who generated €1.6 billion in 2019.