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Driving - The road less travelled

Car use is peaking in the rich world. Governments should take advantage of that

Sep 22nd 2012 | from the print edition

IN 1888 Bertha Benz, wife of the carmaker Karl, drove 66 miles from one German

city to another to prove to the world that the horseless carriage was suited

to everyday use. Mrs Benz succeeded beyond her wildest dreams.

Modern life is unimaginable without the car. The automobile has powered the

growth of cities and steered their sprawl. Its manufacture has created millions

of jobs and eased the development of many millions more. In rich countries, 70%

of journeys are now by car. More than a billion cars now roll on the world s

roads.

Measured globally, car use will go on rising, for as people in emerging markets

get rich, they want the mobility and status that car-ownership offers. But in

the rich world the decades-long link between rising incomes and car use has

been severed (see article), and miles driven per person have been falling. That

is partly because of recession and high oil prices, but the trend pre-dates

2007. Other, longer-term, factors are at work. One is generational:

car-ownership is reaching saturation. The current cohort of retirees is the

first for whom driving was commonplace, so new generations of vehicle-owners

will replace rather than add to existing ones. Young people, meanwhile, are

falling out of love with cars. All over the rich world they are getting their

licences later, and they use other forms of transport more than the young did a

generation ago.

That, like so much else, may be partly a consequence of the internet. Never

before has not travelling been so much fun. People who want to socialise can do

so virtually, instead of driving round to each other s houses. Shopping can be

done online, instead of buzzing off to the supermarket or the mall: one van

delivery can do the work of many individual shoppers in their cars. People who

don t want to go into the office find it increasingly easy to do their work

from home.

But government policy also makes a difference. Congested roads, smog and fears

about global warming have led many cities to try to change the way people move

around. Tokyo has shown that mass-transit systems need not be a poor or dirty

option. Portland, which grew with the car, has since the 1980s developed its

light rail. London has devoted more space exclusively to buses and cycles; cars

pay to enter the centre. Singapore has congestion-pricing too. For the past 30

years Copenhagen has cut the number of parking bays by 3% a year. By contrast,

in places where petrol is undertaxed so the motorists are shielded from the

costs of the pollution (America) or where urban design has included public

transport as an afterthought (Los Angeles), policy has supported the car.

Policy drives change

So even though it will be hard to detect in many parts of American suburbia,

car use may well have peaked in the rich world overall. Is that a good thing?

Not entirely: governments will lose out on revenues from fuel and car taxes,

for instance. But in many other ways it should be a boon. Falling car use

should reduce oil-importers dependence on volatile foreign governments. It

should cut pollution. Cities could become pleasanter places to live in. And,

since obesity rates track car use, more people will take up walking and

cycling, and fitter people are less depressed and more productive (or so they

tell us).

A decline in miles driven per person in the developed world does not spell doom

for carmakers. There is plenty of demand for them in the developing world. They

may overcome resistance in the rich world by coming up with radically cheaper

or greener cars or new vehicles entirely (driverless cars, for instance). But

in the short term the falling underlying demand makes the industry s excess

capacity in Europe all the more wasteful; politicians should let them close

factories.

Governments in emerging markets, where hundreds of cities are taking shape,

should learn from mistakes and successes elsewhere. Policies that encourage

people to drive into urban centres by, for instance, requiring businesses to

offer parking spaces for employees and customers condemn metropolitan areas to

heavy car use and congestion. Planning that provides mass transit systems and

good pedestrian and cycle ways can make them more efficient. That is happening

in some places. China is building rail networks in more than 80 cities.

Eighteen Indian cities are developing metro systems. Yet many cities continue

to drive themselves round the same bend as in the developed world. Bangkok,

Dhaka and Jakarta are building more freeways in response to already clogged

ones.

The car will bring freedom and fun to millions in emerging markets, just as it

has done in the rich world. But if technology and policy are enabling people to

find cheaper and cleaner ways to work and enjoy themselves, that is all to the

good.

from the print edition | Leaders