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The target user is anyone who wants a great desktop without the tech giants owning your computer and making you the guest inside.
> currently most Linux-based software targets people with three dots in Computers or more, but is often usable for people with two dots. My wife is a solidly two-dot user who is happily using KDE Neon as her distro.
> But how many zero and one dot users are out there? What fraction of the market are we abandoning by requiring two dots?
"Who is the target user" is a rhetorical question...but the article is trying to make a call for KDE (and linux software in general) to appeal to more novice users. There are a lot of potential novice computer users who would like "a great desktop without the tech giants owning your computer" like KDE if it was “Simple by default, powerful when needed”.