Extreme marquee, Northville, Michigan edition

The other day Bunny and I were strolling through Northville [1] when I saw this marquee:

[A movie theater marquee with “HAPPY BIRTHDAY KEVIN YODER” displayed] Kevin Yoder? Wasn't he that small green guy in “War Stars” or something? [2]…

It appears that one can actually rent the marquee and have your message displayed to all in Northville. I wonder how much it would cost to say “MY HOVERCRAFT IS FULL OF EELS” and how many people would get the reference?

[1] https://www.ci.northville.mi.us/

[2] /boston/2021/06/18/Marquee.jpg

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