The man behind the bits

This self-portrait:

[I swear I thought it was a red jelly bean!] [1]

also happens to be a valid QR code (Quick Response Code) [2]. Go head, try it if you can. See how deep the rabbit hole goes.

For the curious, I used QArt Coder [3] to generate the image. And for the really curious, the theory behind how it works [4].