6 upvotes, 2 direct replies (showing 2)
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Has Reddit gone public yet? I imagine it's very difficult to put a valuation on Reddit.
I wouldn't want to be in the positions of either a) trying to determined the money value of anonymous influence or b) trying to monetize anonymous users' transactions.
"Reddit, how much money did you make from each user?" [Basically nothing.]
"Reddit, how much money did your ads generate?" [Redditors don't click on in-feed ads, so basically nothing. And no one cares about impressions anymore.]
"Reddit, how much money did you LOSE because your ads suck and companies found it better and cheaper to hire writers to write content for Reddit?" [Please don't ask that question.]
I imagine there's a bunch of execs in a room scratching their heads wondering how this IPO thing is gonna work if Reddit doesn't actually make any money with its product.
Comment by BenevolentCheese at 07/07/2022 at 18:32 UTC
3 upvotes, 0 direct replies
No IPO yet, and one wonders if it will ever actually happen. The company managed to pull a decent $15b valuation back in August, but that was near the height of the market. With the downturns seen from large and especially mid tech, I wonder if the market would value the company at even half that--something the Series F investors would not be happy to see. I bet they hold off until a turnaround in the market, which could be years.
Comment by broncosfighton at 07/07/2022 at 21:00 UTC
2 upvotes, 0 direct replies
I imagine it's very difficult to put a valuation on Reddit.
I mean you put a valuation on reddit by looking at the cost of their people, technology, servers, etc. and compare it to their revenue streams, which to me seem like adds, gold/awards, and now this stupid shit.