Comment by Grundlage on 07/07/2022 at 15:07 UTC

181 upvotes, 4 direct replies (showing 4)

View submission: Introducing Collectible Avatars

Interesting to see a big company announcing that they're doing NFTs without using the word "NFT". Presumably if this feature had been added six months ago they would have led with the fact that these "collectible" avatars are NFTs. Now that that bubble has popped and it's clear most redditors think NFTs are a bit silly at best, that fact isn't mentioned until paragraph 8, and the leading idea has become one about supporting artists. I don't care about the feature one way or another but it's striking to see how companies are changing their language around crypto stuff.

Replies

Comment by binchlord at 07/07/2022 at 15:11 UTC

91 upvotes, 3 direct replies

extra interesting because they did launch nft avatars[1] a while ago and prominently advertise that they were NFTs lol

1: https://www.reddit.com/r/CryptoCurrency/comments/o6ms0b/introducing_cryptosnoosa_very_reddit_take_on_nfts/

Comment by [deleted] at 07/07/2022 at 15:15 UTC

33 upvotes, 2 direct replies

[deleted]

Comment by masalaz at 07/07/2022 at 15:11 UTC

12 upvotes, 0 direct replies

They spent too much getting it going and now that they're ready to launch they want to shy away from the fact that crypto bullshit is a scam and everyone hates crypto now.

Comment by Deceptiveideas at 08/07/2022 at 20:14 UTC

3 upvotes, 0 direct replies

If you go to the actual subreddit, the artists partnering with Reddit actually do recognize they’re NFTs. Makes me wonder if they were referred to NFTs internally before the PR fallout.

tfoust10 directly responding to a user asking “when are the NFTs dropping”

Conall-in-Space directly thanking a user for purchasing his NFT

GenuineArdvark thanking another user after he says he bought an NFT.