Community Awards: Creating New Awards for Users and Mods!

https://www.reddit.com/r/modnews/comments/chdxkh/community_awards_creating_new_awards_for_users/

created by venkman01 on 24/07/2019 at 21:00 UTC*

1137 upvotes, 120 top-level comments (showing 25)

1: https://www.reddit.com/r/announcements/comments/chdx1h/introducing_community_awards/eus5nc4?utm_source=share&utm_medium=web2x

2: https://www.reddit.com/r/modnews/comments/ci60j7/an_update_on_community_awards_we_heard_your/

Hi mods!

First: thank you to all of you who have helped us test out Community Awards since our initial call for volunteers[3]. I'm excited to share that we're now rolling out Community Awards to the wider Reddit community (which you can read all about in our r/announcements post[4]).

3: https://www.reddit.com/r/modnews/comments/bf2ksb/hi_rchangelog_were_back_for_another_exciting/

4: https://www.reddit.com/r/announcements/comments/chdx1h/introducing_community_awards/

This post explains how you can create Community Awards and Mod-Exclusive Awards.

A Few Updates from Beta

As we release this feature wider, we’ve made a few changes to Awards pricing to create more variety in Awards:

Mod Permission Settings

Only Mods with full permissions will be allowed to create Community Awards. Furthermore, we are only planning on supporting Community Award creation on desktop at this time (not on mobile, though you can give and receive on iOS and Android).

How to Create a Community Award

Mods with full permissions can create new Awards from the Mod Hub. You can access the Mod Hub by going to your community in new Reddit and clicking “Mod Tools” from the Community profile card in the top-right corner of the sidebar.

Once in the Mod Hub, you should see a new section labeled “Awards” in the sidebar (it is categorized under “Other”). Click on “Awards” to continue.

Once you’re in the Awards section of the Mod Hub, you should see a button that says “Create.” This will start the Awards Creation flow.

​

Select “Awards” from the Mod Hub sidebar, then click the blue “Create” button to access the Award Creation flow.

Now the Fun Stuff

Now that you're creating an Award, it's time to make some choices and pick…

1. an Award Name,

2. an Award Image, and

3. the Coin Cost of the Award.

Think about the symbols, moments, and even jokes that are meaningful to your community. If you're not sure what Awards to create, talk to other mods on your team and consider making a post to ask your community to suggest and even design the Awards they'd like to see. Last but not least, while the Coin Cost is entirely up to you, most communities set lower costs for the "Reddit Silvers" of their community and higher costs for the more prestigious, "Platinum"-level Awards.

Once you submit this information, you can click the “Create” button at the bottom to make it official.

​

Awards Creation dialog, where Mods can input all Awards details

​

Successful end state of Award creation

Mod-Exclusive Awards

Mod-Exclusive Awards are also accessed via the “Create” button in the Awards section of Mod Hub. In the Awards Creation dialog, **the “Exclusive for Mods” toggle must be enabled** to create a Mod-Exclusive Award.

At the bottom of the dialog, you’ll see new Coin pricing options that correspond with months of Premium, which you can see in the screenshot below. For your Mod-Exclusive Award, you can choose to give 1 month, 3 months, 6 months or 12 months of Premium membership.

​

Awards Creation dialog with the Mod-Exclusive Awarding option

A Few Final Notes

We are giving away Coins to communities who create Community Awards! Participating is pretty simple: If you are a mod, create an amazing set of six Community Awards that exemplifies the culture of your community, and reply to the stickied comment in the r/announcements post[5]. For 20 random entries, we will put 40,000 Coins into to each community's Community Bank, to give back to users in your communities!

5: https://www.reddit.com/r/announcements/comments/chdx1h/introducing_community_awards/eus5nc4?utm_source=share&utm_medium=web2x

As mentioned in the r/announcements[6] post, please remember a few things when creating Community Awards and/or Mod-Exclusive Awards:

6: https://www.reddit.com/r/announcements/

And that’s it! Thanks again for all your feedback during the alpha / beta periods. We’re excited to see what you create!!

7: https://www.redditinc.com/policies/content-policy

Comments

Comment by V2Blast at 24/07/2019 at 21:22 UTC

63 upvotes, 2 direct replies

reply to the stickied comment in the r/announcements post

There's no stickied comment there...

Comment by SweetMissMG at 24/07/2019 at 21:14 UTC

47 upvotes, 2 direct replies

I am curious why the 300 and 400 coin limits were removed? These were definitely the most used price points of the awards we implemented. Any chance of the lower cost awards to be available for mods to create again?

Comment by natejb2003 at 25/07/2019 at 01:28 UTC

45 upvotes, 0 direct replies

I have to say, not a big fan of this. Not only does it discourage creativity for subreddit mods to have fun with their communities with the awards, but it also causes awards to be ridiculously expensive. Raising the minimum price from 300 to 500 puts it at the same price as a normal Gold Award, however instead of the poster getting the nice rewards from Gold, they get nothing, and instead 20% of the coins (100 coins) goes into the Subreddit Bank, which just sits there until the mods want to award it to another post they deem worthy of giving their award to, which is nice that that can be done, it’s just that the rewards given by Gold probably will incentivize more users to just give Gold instead of the community alternative. Maybe this is what you want, so that more people pay for micro transactions accumulating to more money for your corporation and not giving so much Premium away, and I get it. Reddit is a business that needs to keep going, but I think the system used during the Alpha and Beta testing was far superior to this. You tested that system, and it worked. You didn’t need to change it this drastically. It was fine. You haven’t tested this yet and it’s already released. I’m not sure why you decided to change the whole scheme at the last second? It really doesn’t make much sense. As I said, I’m not a big fan of this, and I think this needs a lot of work before it can be considered “done.” Reconsider, Reddit.

Comment by DaLinkster at 24/07/2019 at 21:56 UTC*

35 upvotes, 1 direct replies

I was initially excited when I saw the update but after reading it I’m really disappointed.

Forcing the price of awards in increments with only one award per increment? Jesus, Christ no. It feels like you’re trying to draw more money from this feature, as if it didn’t give you more than enough already.

Why even advertise the awards can be customizable to suit their communities when you’ve significantly reduced that ability on the site wide release? It sounds tone deaf.

I think this update really takes away most of the point and fun of the awards. Really hope you guys reconsider.

Comment by [deleted] at 24/07/2019 at 21:11 UTC

31 upvotes, 1 direct replies

Awesome! Out of curiosity, is there a specific reason why the smaller amounts were cut out completely? I was hoping to set some awards at smaller amounts to make some more accessible awards for everyone on our subreddit

Comment by Randompunkt at 24/07/2019 at 23:51 UTC

28 upvotes, 2 direct replies

I posted this in the announcements post here[1] too.

1: https://www.reddit.com/r/announcements/comments/chdx1h/introducing_community_awards/euskayf/

We have a huge concern regarding this on /r/hockey. Since you standardised the coin levels and reduced the amount of community awards slots from testing (originally we had 20 slots and any coin level we wanted above 300). Because of this we can't fulfil the conditions of our community awards contest[2]. Which is up for a vote here[3].

2: https://www.reddit.com/r/hockey/comments/ccs5e1/call_for_artists_help_design_custom_awards_for/

3: https://www.reddit.com/r/hockey/comments/cg6wtj/vote_on_user_created_custom_awards_for_rhockey/

Any idea how we should go about that? Since we started the contest before you made this change and we notified the admins through modmail beforehand there was no way for us to expect this.

Comment by Watchful1 at 25/07/2019 at 01:14 UTC

23 upvotes, 0 direct replies

I'll add on my complaint to the others about the prices. I thought this would work great as a reaction type system. We could create a number of low cost rewards, ideally for 100 coins each, that users could give out to express some community specific emotion about a post/comment. If people thought a comment was really "bronze", or "pepega", or whatever other community specific meme they wanted, they could award the comment with that. Especially with the gold changes, lots of people having a few hundred coins sitting around from being gilded elsewhere and wouldn't think twice at spending a hundred at a time on a meme. Which increases community engagement, as well as providing a steady trickle of the coins to the bank for moderator awards.

But very few people are going to spend the 500 coins for a full award, much less the bigger ones. Especially in a community like mine that is heavily dominated by younger people with less spare cash to throw around.

What is the reason for putting the awards in tiers? Further, what's the reason for having a minimum price higher than 100?

Comment by shiruken at 24/07/2019 at 22:51 UTC

24 upvotes, 1 direct replies

What permissions are necessary to award Mod-Exclusive awards?

Comment by gschizas at 24/07/2019 at 23:43 UTC

17 upvotes, 0 direct replies

**You can only offer one Award per price point at any given time**

Why?

Comment by Sun_Beams at 24/07/2019 at 21:59 UTC

34 upvotes, 1 direct replies

Surely this only really benefits large, super busy, subs?

How are small to medium subs meant to really benefit from this?

r/cinemagraphs is a good 700k+ subs but gilding isn't super common. If there was a super cheap community award we could set then maybe MAYBE we could actually reach a Mod-Exclusive Award here and there. It just seems like this feature has been tailored to suit and work well with a select few subs.. :/

Comment by Overlord_Odin at 25/07/2019 at 01:42 UTC

30 upvotes, 1 direct replies

Mods can create Community Awards at the following price points: 500 Coins, 1000 Coins, 2000 Coins, 5000 Coins, 10,000 Coins and 40,000 Coins. You can only offer one Award per price point at any given time (but you can always replace Awards by deleting old Awards and creating new ones).

Please, please consider undoing this. It really limits what subreddits can do to customize awards for their community. What if a subreddit wants "twin" awards at the same price?

I'm very disappointed to see the 300 and 400 prices gone, I don't think the subreddit I mod will be adding any additional awards if you keep the system like this.

Yes, I saw your reply about "standardizing" across subreddits, but I'm pretty sure users can figure out how to spend 300 coins instead of 500.

Comment by Merkaartor at 25/07/2019 at 04:40 UTC

14 upvotes, 0 direct replies

Nice idea, bad implementation imo. Community awards prices are expensive and have no reward for original posters, I would rather prefer you give 100 coins to the OP than not to the mod community. I understand you don't want community awards to compete against reddit awards (silver, gold, platinum), but I just see no reason in awarding community awards when reddit awards are way profitable. Wish we could have 200 or 300 coins community awards working as an expensive community silver.

Anyway, nice add, which hopefully redefine its prices in the future.

Comment by bakonydraco at 25/07/2019 at 00:08 UTC

10 upvotes, 1 direct replies

but you can always replace Awards by deleting old Awards and creating new ones

What happens to comments/posts that have been awarded that gets deleted after the fact?

Comment by iamncla at 25/07/2019 at 10:14 UTC

12 upvotes, 0 direct replies

If you want moderators to generate more cash for you and move their butts creating these awards with nice icons, especially in smaller communities, then lower the cost barrier and allow multiple awards for all price points, especially the lowest one. Otherwise we are sitting this out.

Comment by greentangent at 25/07/2019 at 16:13 UTC

11 upvotes, 1 direct replies

Great, we were already the product you sold to advertisers, now you want to dip in our pockets. r/gardening will not be participating in this attempt to further monetize our community.

Comment by jofwu at 25/07/2019 at 04:01 UTC

8 upvotes, 0 direct replies

Do the mod-exclusive awards JUST give Premium, or do they also give coins to the user?

In other words, does the 1800-coin mod-exclusive award give 1 month of Reddit Premium **and 700 coins** like platinum does? Or does it just give them the Reddit Premium?

Comment by covercash at 26/07/2019 at 01:27 UTC

7 upvotes, 0 direct replies

My primary sub is /r/CrohnsDisease and the current minimum of 500 + forced tiers really discourages our users from making awards a regular aspect of community interaction.

In an ideal world, this is what our award structure would look like:

The three bottom awards should apply to the majority of posts/comments on the sub and by pricing it low, would encourage users to essentially use the awards as paid flair. It doesn’t really make sense for us to give them three different values in that case. By keeping the cost low, users would be more likely to award posts and comments, it’s almost like a “super upvote” but instead of karma they get a cute little piece of flair next to their post. It would also be great if regular awards valued at 1800 or more would give the giftee the same benefits they’d receive with Gold.

Please consider adjusting that rules so we can implement awards in a way that makes the most sense for our community!

Comment by MarioThePumer at 25/07/2019 at 16:16 UTC

5 upvotes, 0 direct replies

If the prices are now standardized, why does it not give Premium now?

When it was selectable, I kind of got why - it’d be a mess to make a sliding amount of premium time that also felt appropriate, and it was in beta, but now that it’s neither in beta nor custom, why is this a purely cosmetic award?

It wouldn’t even impact the bottom line, since I honestly doubt users wouldn’t give an award to a post if the OP already had premium.

Comment by BodhiLV at 07/08/2019 at 18:03 UTC

5 upvotes, 1 direct replies

I've created two awards for our sub but while I am fine with donating my time to moderate a sub I'm not going to donate my own money for something that is simply a vanity deal.

But, as I mentioned, I did create two coins before figuring out that I am expected to fund this deal out of my own pocket. Not sure if I need to delete them or if I can simply leave things as is.

Comment by Brainiac03 at 24/07/2019 at 21:38 UTC*

20 upvotes, 1 direct replies

THANK YOU!!!!!! I can not tell you how long I have been waiting to use this feature! So excited!

Comment by stuntaneous at 25/07/2019 at 07:10 UTC

5 upvotes, 0 direct replies

So much pride and accomplishment.

Comment by [deleted] at 26/07/2019 at 17:39 UTC

2 upvotes, 0 direct replies

Can I ask why the base price is so high? Why is reddit silver only 100 coins but the lowest tier for a community award is 500? This could be a fun element to add to my sub, but the majority of our people are students, unemployed, or under employed

Comment by [deleted] at 25/07/2019 at 00:09 UTC

9 upvotes, 1 direct replies

[deleted]

Comment by [deleted] at 26/07/2019 at 00:14 UTC

3 upvotes, 0 direct replies

I'm sure there's a reason for it, but I think something fundamental may have been overlooked taking this feature live: Given communities can only create one award per price point, this feature is essentially duplicating the standard reddit silver/gold/platinum "good, better, best" approach.

Every single example of pilot community awards I could find, set up multiple awards at the same price point - see for example /r/nba's "Apt Analysis" and "OC".

As set up, these awards give community members a way to express *why* they appreciated a specific piece of content.

With only a single award per price point, the system essentially only grants users a way to express *how much* they appreciated a piece of content, a feature which is already adequately addressed by reddit awards.

As an example, at /r/mma we wanted to create awards which are (in essence) "this is funny", and "this is insightful". There is no meaningful way to decide which one of these two should cost more than the other.

My opinion is of course only my own, but I think there would be a much higher engagement with custom community awards if moderators were allowed to create multiple awards per price point. Which is ultimately the point, right? To get users to spend more coins?

I think it would also be worth thinking about allowing cheaper awards, just make it so they don't grant any community coins.

Comment by BroJobBiggs at 08/08/2019 at 00:35 UTC

3 upvotes, 0 direct replies

Cool! Another cash grab from reddit!

I'd participate but that goes against my policy of discouraging everyone I can from spending one red cent on this platform.