2 upvotes, 0 direct replies (showing 0)
Because marketing isn't about being truthful.
It's about presenting facts that may or may not be relevant to you, and marketing them in a way that makes prospective clients fill in the blanks of a rose-colored world.
In this instance the **idea** is that people hate the insurance industry and fighting with insurance companies, and you're being led to believe [without anything that is actually false being said] that they make the claim submitting process quick and painless.
There's nothing here!