141 upvotes, 1 direct replies (showing 1)
Whats the name of the metric you guys are tracking for followers that the management demands you opt-in everyone by default?
We know its metric chasing and not user benefit you are doing, can we just get some honesty on what that metric is called?
Comment by BurritoJusticeLeague at 10/09/2021 at 20:55 UTC
-104 upvotes, 9 direct replies
Someone else asked this too, so I'll share what I answered above... Features are often opt-in to help discoverability and adoption. Typically we see one out of seven users opt out of a feature. This means around 85% of people will use and benefit from the feature under opt-in by default, vs. 2% under opt-out by default. That's a 42x increase in people using a feature at the cost of 15% of people having to take action to opt out.