Designed a new CommunityWiki logo:
http://www.emacswiki.org/community/logo.png
LionKimbro mentions the book *The Art of Plain Talk* by Rudolf Flesch (ASIN:0020463804). One of the things Lion mentions is Flesch suggest to talk about the *people* involved with things. And guess what Clay Shirky’s newsletter had at the end? The power of blogs and wording (at the end of his November mail ¹):
Compare the expressiveness of Fred’s post
And today we announced that we had merged it with Teleglobe, an old-fashioned long distance phone company, to create the third largest long distance phone company in the world. It’s a big deal. [...] It can save lots of money. It can do things with the Internet calls that you can’t do with circuit switched (old fashioned) phone calls.
to the language of the press release
After the merger, Teleglobe will be one of the top three international voice carriers. The merger will combine TeleglobeUs established position and customer relationships in world market segments with ITXC’s strength in higher growth developing market segments. [...]
Which would you rather read? [...]
Something I used to say for in my old loonie advice for homepage authors: *Make It Personal!*
Oh and Lion, do let me know how to link to a particular entry on your blog. ;)
